COMM 370 EXAM 3 PRACTICE QUESTIONS VERIFIED
ANSWERS
What company's CEO uttered the words, "I just want my life back" in the midst of a
crisis?
A) Exxon
B) Enron
C) Johnson & Johnson
D) BP
E) Penn State - Answers - BP
A person whose job it is to defeat, pass, or amend proposed governmental legislation
and regulatory agency policies depending upon how it affects his/her company is called
what?
A) Public affairs officer
B) Public information officer
C) Public relations director
D) Lobbyist
E) Influence peddler - Answers - Lobbyist
In a Gallup survey on volunteerism and giving, 53 percent of those responding cited
____________as their personal motive for volunteering and giving.
A) Tax write-off
B) Assisting those who are less fortunate
C) A feeling of personal satisfaction
D) Religion - Answers - Assisting those who are less fortunate
Tom Ridge, former Director of the White House Office of Homeland Security and
Secretary of Homeland Security, brought in his own people when he took office in the
Bush Administration. When he was eventually named to the Bush cabinet, many of his
aides returned to the civilian sector to work for companies that were seeking lucrative
federal contracts. They went from being aides to a high-level government official to
____________ because of their former positions in government.
A) Corporate CEOs
B) Lobbyists
C) Government relations specialists
D) Public relations specialists
E) Corporate mercenaries - Answers - Lobbyists
The largest, most publicized donations are made by corporations and foundations.
A) True
B) False - Answers - true
, Lobbying is only practiced at the federal level of government.
A) True
B) False - Answers - false
The interview with then Governor George W. Bush by a television reporter in which he
was given a pop quiz on international leaders (shown in class) is an example of:
A) Fair questions
B) Hidden agenda
C) Accurate story
D) Misquoted
E) Sensationalism - Answers - hidden agenda
A corporation's government relations division is primarily responsible for what?
A) Gathering information
B) Disseminating management's views
C) Cooperating with government on projects of mutual benefit
D) Motivating employees to participate in the political process
E) All of the above - Answers - all of the above
Of the three types of reporters listed, which type of reporter must one be most wary of in
terms of where the story may end up?
A) Beat reporters
B) Assignment reporters
C) Freelance reporters
D) All reporters
E) Tabloid reporters - Answers - freelance reporters
PETA, NRA, AFA, and GLAAD all fall under what type of nonprofit heading?
A) Membership groups
B) Advocacy groups - Answers - advocacy groups
What has the instructor emphasized as the most important skill needed to succeed in
public relations?
A) Speaking
B) Planning
C) Researching
D) Writing
E) Partying - Answers - writing
The Pygmalion principle is based on George Bernard Shaw's "Pygmalion," made
famous or at least memorable by Rex Harrison in My Fair Lady, is an example of what?
A) How to deal with celebrity egos
B) How to handle celebrities with legal problems
C) Manufacturing people into celebrities
ANSWERS
What company's CEO uttered the words, "I just want my life back" in the midst of a
crisis?
A) Exxon
B) Enron
C) Johnson & Johnson
D) BP
E) Penn State - Answers - BP
A person whose job it is to defeat, pass, or amend proposed governmental legislation
and regulatory agency policies depending upon how it affects his/her company is called
what?
A) Public affairs officer
B) Public information officer
C) Public relations director
D) Lobbyist
E) Influence peddler - Answers - Lobbyist
In a Gallup survey on volunteerism and giving, 53 percent of those responding cited
____________as their personal motive for volunteering and giving.
A) Tax write-off
B) Assisting those who are less fortunate
C) A feeling of personal satisfaction
D) Religion - Answers - Assisting those who are less fortunate
Tom Ridge, former Director of the White House Office of Homeland Security and
Secretary of Homeland Security, brought in his own people when he took office in the
Bush Administration. When he was eventually named to the Bush cabinet, many of his
aides returned to the civilian sector to work for companies that were seeking lucrative
federal contracts. They went from being aides to a high-level government official to
____________ because of their former positions in government.
A) Corporate CEOs
B) Lobbyists
C) Government relations specialists
D) Public relations specialists
E) Corporate mercenaries - Answers - Lobbyists
The largest, most publicized donations are made by corporations and foundations.
A) True
B) False - Answers - true
, Lobbying is only practiced at the federal level of government.
A) True
B) False - Answers - false
The interview with then Governor George W. Bush by a television reporter in which he
was given a pop quiz on international leaders (shown in class) is an example of:
A) Fair questions
B) Hidden agenda
C) Accurate story
D) Misquoted
E) Sensationalism - Answers - hidden agenda
A corporation's government relations division is primarily responsible for what?
A) Gathering information
B) Disseminating management's views
C) Cooperating with government on projects of mutual benefit
D) Motivating employees to participate in the political process
E) All of the above - Answers - all of the above
Of the three types of reporters listed, which type of reporter must one be most wary of in
terms of where the story may end up?
A) Beat reporters
B) Assignment reporters
C) Freelance reporters
D) All reporters
E) Tabloid reporters - Answers - freelance reporters
PETA, NRA, AFA, and GLAAD all fall under what type of nonprofit heading?
A) Membership groups
B) Advocacy groups - Answers - advocacy groups
What has the instructor emphasized as the most important skill needed to succeed in
public relations?
A) Speaking
B) Planning
C) Researching
D) Writing
E) Partying - Answers - writing
The Pygmalion principle is based on George Bernard Shaw's "Pygmalion," made
famous or at least memorable by Rex Harrison in My Fair Lady, is an example of what?
A) How to deal with celebrity egos
B) How to handle celebrities with legal problems
C) Manufacturing people into celebrities
