WGU C201 EXAM UPDATED EXAM SCRIPT
WITH COMPLETE ANSWERS
◉ Organizational structure.
Answer: Framework defining roles and responsibilities.
◉ Strategic planning.
Answer: Long-term goal setting and resource allocation.
◉ Upper management level.
Answer: Highest tier of organizational hierarchy.
◉ Direct reports.
Answer: Employees reporting directly to a manager.
◉ Temporary resources.
Answer: Short-term assets mobilized during crises.
◉ Authority distribution.
Answer: How power is shared within an organization.
,◉ Delegation.
Answer: Assigning responsibility to subordinates for tasks.
◉ Centralization.
Answer: Concentration of decision-making authority at top levels.
◉ Decentralization.
Answer: Distribution of decision-making authority across lower
levels.
◉ Departmentalization.
Answer: Grouping of jobs into departments for efficiency.
◉ Competitive Advantage.
Answer: Unique attributes that allow a company to outperform
competitors.
◉ Brand Recognition.
Answer: Consumer ability to identify a brand by its attributes.
◉ Customer Loyalty.
Answer: Ongoing preference for a brand or product.
, ◉ Skimming Pricing.
Answer: Setting high initial prices for new products.
◉ Penetration Pricing.
Answer: Setting low prices to enter a competitive market.
◉ Cost-Based Pricing.
Answer: Pricing based on production costs plus markup.
◉ Everyday Low Pricing.
Answer: Consistent low prices without temporary discounts.
◉ Pull Promotional Strategy.
Answer: Encouraging customers to demand a product from retailers.
◉ Push Promotional Strategy.
Answer: Promoting products by pushing them onto consumers.
◉ Affinity Programs.
Answer: Loyalty programs that reward repeat customers.
WITH COMPLETE ANSWERS
◉ Organizational structure.
Answer: Framework defining roles and responsibilities.
◉ Strategic planning.
Answer: Long-term goal setting and resource allocation.
◉ Upper management level.
Answer: Highest tier of organizational hierarchy.
◉ Direct reports.
Answer: Employees reporting directly to a manager.
◉ Temporary resources.
Answer: Short-term assets mobilized during crises.
◉ Authority distribution.
Answer: How power is shared within an organization.
,◉ Delegation.
Answer: Assigning responsibility to subordinates for tasks.
◉ Centralization.
Answer: Concentration of decision-making authority at top levels.
◉ Decentralization.
Answer: Distribution of decision-making authority across lower
levels.
◉ Departmentalization.
Answer: Grouping of jobs into departments for efficiency.
◉ Competitive Advantage.
Answer: Unique attributes that allow a company to outperform
competitors.
◉ Brand Recognition.
Answer: Consumer ability to identify a brand by its attributes.
◉ Customer Loyalty.
Answer: Ongoing preference for a brand or product.
, ◉ Skimming Pricing.
Answer: Setting high initial prices for new products.
◉ Penetration Pricing.
Answer: Setting low prices to enter a competitive market.
◉ Cost-Based Pricing.
Answer: Pricing based on production costs plus markup.
◉ Everyday Low Pricing.
Answer: Consistent low prices without temporary discounts.
◉ Pull Promotional Strategy.
Answer: Encouraging customers to demand a product from retailers.
◉ Push Promotional Strategy.
Answer: Promoting products by pushing them onto consumers.
◉ Affinity Programs.
Answer: Loyalty programs that reward repeat customers.
