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AGEC 440 MAIN TIPS ANSWERS AND QUESTIONS
SET A+
✔✔Intended strategy - ✔✔a strategy a firm thought it was going to pursue
-informs mission and purpose of organization
-Market feedback
-Readjustments in strategy

✔✔Emergent Strategy - ✔✔a strategy that emerges over time or that has been radically
reshaped once implemented.

✔✔Deliberate strategy - ✔✔An intended strategy a firm actually implements

✔✔Realized Strategy - ✔✔The strategy a firm is actually pursuing

✔✔Unrealized Strategy - ✔✔An intended strategy a firm does not actually implement

✔✔Internals of SWOT analysis - ✔✔Strengths and Weaknesses

✔✔Externals of SWOT analysis - ✔✔Opportunities and Threats

✔✔Strengths - ✔✔A firm's Resources and capabilities used to generate economic value

✔✔Weaknesses - ✔✔A firm's resources and capabilities that reduces the economic
value potential of a firm

✔✔Opportunities - ✔✔unexploited market opportunities

✔✔Threats - ✔✔competitors or external factors reducing the level of firm performance

✔✔Leveraging of SWOT - ✔✔Successful strategies
Improved firm performance

, ✔✔Successful Strategies - ✔✔-Leverage strengths to capitalize upon opportunities and
neutralizing threats
-Avoidance and mitigation of weakness

✔✔Concept of Performance - ✔✔Rests upon productive or value creating assets

✔✔Performance is: - ✔✔comparing the value that an organization creates using its
productive assets with the value that owners of these assets expect to obtain

✔✔Normal performance - ✔✔value of resources expended= the value it generates

✔✔Below normal performance - ✔✔when resources generate less than the expected
value of a resource

✔✔Above normal performance - ✔✔resource generates greater than expected value

✔✔Firm Survival - ✔✔Length of period a firm is in operation
-If in operation, presumably earning at least normal economic value

✔✔Strengths of Firm Survival - ✔✔Easy to use

✔✔Weakness of firm survival - ✔✔When a firm is taken over by another
Government intervention
Change of business with no change in legal name

✔✔Multiple Stakeholder view - ✔✔Organizational performance is evaluated relative to
the preferences and desires of stakeholders that provide resources to a firm.

✔✔Food consumers desire low price but nutrition, safe and __________________
produced foods, while food stockholders prefer high stock returns - ✔✔environmentally

✔✔Strengths of multiple stakeholder view: - ✔✔Closest to definition of performance
Use of diverse measures

✔✔Limitations of multiple stakeholder view: - ✔✔No single measure is adequate
Difficulty to implement a coherent strategy, as its performance differs pending on
perspective of stakeholder group

✔✔Simple accounting measures - ✔✔Accounting measures of performance available
from annual reports
-based on historical firm performance
-profitability ratios

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