QUALYS VMDR TRAINING EXAMPREP TESTED
QUESTIONS AND DETAILED SOLUTIONS
◉ Diagnostic.
Answer: Equipment and supplies used in screening, detecting, and
monitoring disease. Can range from simple home testing kits to
sophisticated diagnostic imaging technologies.
◉ Medical Devices.
Answer: Advanced instrumentation and appliances used for medical
therapy, such as joint replacements, implantable defibrillators, and
pacemakers. Also includes drug delivery devices such as syringes,
infusion pumps, metered-dose inhalers, and transdermal patches.
◉ Medical Supplies.
Answer: Commodity, high-volume supplies such as surgical gowns
and gloves.
◉ Durable Medical Equipment.
Answer: Reusable products for health-related use in the home, such
as walkers, wheelchairs, oxygen equipment, prosthetics and hospital
beds.
,◉ Home-Based Care.
Answer: - Patients/consumers and their families and friends
- Home health nurses and aides
◉ Primary Care (Checkups and General Health Issues).
Answer: - OB/GYN
- Family/general practitioners
- Internists
◉ Secondary Care (Specialized Outpatient Consults).
Answer: - Specialists
◉ Tertiary Care (Inpatient).
Answer: - Community hospitals
- Academic medical centers
- Skilled nursing facilities
◉ End-Stage Care.
Answer: - Skilled nursing facilities
- Hospitals
- Hospices
,◉ HMO.
Answer: Health Maintenance Organizations
◉ PBM.
Answer: Pharmacy Benefit Managers
◉ PBM role.
Answer: Act as intermediaries between pharmaceutical companies
and large drug purchasers, allowing the PBM to manage the
pharmaceutical benefits of HMOs.
◉ HMO role.
Answer: Large employers, nursing homes, hospitals, and other
clients.
◉ Food and Drug Administration (FDA).
Answer: Regulates the introduction of new drugs and enforces the
United States drug laws.
◉ The marketing of prescription drugs fall into two main
categories:.
Answer: 1. Professional physician promotions
2. Direct-to-consumer advertising
, ◉ Professional Physician Promotions.
Answer: Primarily involve sales representatives' activity in
physicians' offices, hospitals, clinics, and pharmacies. Also includes
advertising in medical journals, conferences, seminars, direct e-mail,
etc.
◉ Direct-to-consumer Advertising.
Answer: Refers to patient-directed messages in television, radio,
magazines, newspapers, etc. It is the newest effective marketing
technique.
◉ Reasons for growth in the direct-to-consuming advertising
industry.
Answer: 1. The FDA easing regulations on this type of advertising.
2. Patients wanting to be more involved in their healthcare
decisions, and thus more receptive to advertising that includes
educational messages.
3. The public's increasing medical and health literacy.
4. Physicians' increasing willingness to consider, and in many cases
grant, their patients' request for advertised drugs.
◉ Headquarters.
QUESTIONS AND DETAILED SOLUTIONS
◉ Diagnostic.
Answer: Equipment and supplies used in screening, detecting, and
monitoring disease. Can range from simple home testing kits to
sophisticated diagnostic imaging technologies.
◉ Medical Devices.
Answer: Advanced instrumentation and appliances used for medical
therapy, such as joint replacements, implantable defibrillators, and
pacemakers. Also includes drug delivery devices such as syringes,
infusion pumps, metered-dose inhalers, and transdermal patches.
◉ Medical Supplies.
Answer: Commodity, high-volume supplies such as surgical gowns
and gloves.
◉ Durable Medical Equipment.
Answer: Reusable products for health-related use in the home, such
as walkers, wheelchairs, oxygen equipment, prosthetics and hospital
beds.
,◉ Home-Based Care.
Answer: - Patients/consumers and their families and friends
- Home health nurses and aides
◉ Primary Care (Checkups and General Health Issues).
Answer: - OB/GYN
- Family/general practitioners
- Internists
◉ Secondary Care (Specialized Outpatient Consults).
Answer: - Specialists
◉ Tertiary Care (Inpatient).
Answer: - Community hospitals
- Academic medical centers
- Skilled nursing facilities
◉ End-Stage Care.
Answer: - Skilled nursing facilities
- Hospitals
- Hospices
,◉ HMO.
Answer: Health Maintenance Organizations
◉ PBM.
Answer: Pharmacy Benefit Managers
◉ PBM role.
Answer: Act as intermediaries between pharmaceutical companies
and large drug purchasers, allowing the PBM to manage the
pharmaceutical benefits of HMOs.
◉ HMO role.
Answer: Large employers, nursing homes, hospitals, and other
clients.
◉ Food and Drug Administration (FDA).
Answer: Regulates the introduction of new drugs and enforces the
United States drug laws.
◉ The marketing of prescription drugs fall into two main
categories:.
Answer: 1. Professional physician promotions
2. Direct-to-consumer advertising
, ◉ Professional Physician Promotions.
Answer: Primarily involve sales representatives' activity in
physicians' offices, hospitals, clinics, and pharmacies. Also includes
advertising in medical journals, conferences, seminars, direct e-mail,
etc.
◉ Direct-to-consumer Advertising.
Answer: Refers to patient-directed messages in television, radio,
magazines, newspapers, etc. It is the newest effective marketing
technique.
◉ Reasons for growth in the direct-to-consuming advertising
industry.
Answer: 1. The FDA easing regulations on this type of advertising.
2. Patients wanting to be more involved in their healthcare
decisions, and thus more receptive to advertising that includes
educational messages.
3. The public's increasing medical and health literacy.
4. Physicians' increasing willingness to consider, and in many cases
grant, their patients' request for advertised drugs.
◉ Headquarters.
