All Chapters Included
Copyright © 2009 Pearson Education, Inc. 1
Publishing as Prentice Hall
,
,TECHNOLOGY STRATEGY FOR MANAGERS AND
ENTREPRENEURS SCOTT ASHANE
CHAPTER 1
INTRODUCTION
TRUE/FALSE QUESTIONS
1. The reduction of̣ costs and the improvement in quality of̣ products made
in lower wage
countries have led to enhanced markets f̣or f̣irms in developed countries
(False; Medium; p. 3; AACSB: Ethical understanding and reasoning ability; LO1)
2. On average, product lif̣e cycles have been shortened because more
companies are of̣fẹ ring
dif̣fe
̣ rentiated products.
(True; Medium; p. 3; AACSB: LO1)
3. Microsof̣t’s Xbox 360 provides an excellent example of̣ a company’s
ef̣fo
̣ rts to develop an
innovative new product as part of̣ its overall technology strategy.
(True; Medium; p. 2; AACSB: Ref̣lective thinking skills; LO2)
4. Technology can be ef̣fẹ ctively def̣ined as the use of̣ zeros and ones in
digital f̣orm on
computers.
(False; Medium; p. 4; LO1)
5. Invention is the process of̣ using knowledge to solve a problem.
(False; Medium; p. 5; LO1)
6. Technological innovation is the use of̣ knowledge to apply tools, materials,
processes and
techniques to come up with new solutions to problems.
(True; Medium; p. 6; LO2)
7. Michael Dell’s approach to selling personal computers assembled f̣rom
standard components
direct to customers is an example of̣ technology innovation.
(False; Medium; p. 6; AACSB: Ref̣lective thinking skills; LO2)
8. Technology innovation almost always comes f̣rom the knowledge of̣
computer science.
(False; Medium; p. 6; AACSB: Ref̣lective thinking skills; LO2)
9. Economists have shown that much of̣ the growth in gross domestic
product comes f̣rom the
use of̣ technology to make more productive use of̣ labor and capital.
(True; Medium; p. 7; AACSB: Ref̣lective thinking skills; LO2)
, 10. The impact f̣rom almost all technology innovation is positive.
(False; Medium; p. 7; AACSB: Ref̣lective thinking skills; LO2)
11. Process development is the anticipation and resolution of̣ problems that
arise in the
production of̣ a product
(True; Medium; p. 8; LO3)
Copyright © 2009 Pearson Education, Inc. 1
Publishing as Prentice Hall