TEST BANK
All Chapters Included
Copyright © 2009 Pearson Education, Inc. 1
Puḅlishing as Prentice Hall
,
,TECHNOLOGY STRATEGY FOR MANAGERS AND
ENTREPRENEURS SCOTT ASHANE
CHAPTER 1
INTRODUCTION
TRUE/FALSE QUESTIONS
1. The reduction of costs and the improvement in quality of products made
in lower wage
countries have led to enhanced markets for firms in developed countries
(False; Medium; p. 3; AACSB: Ethical understanding and reasoning aḅility; LO1)
2. On average, product life cycles have ḅeen shortened ḅecause more
companies are offering
differentiated products.
(True; Medium; p. 3; AACSB: LO1)
3. Microsoft’s Xḅox 360 provides an excellent example of a company’s
efforts to develop an
innovative new product as part of its overall technology strategy.
(True; Medium; p. 2; AACSB: Reflective thinking skills; LO2)
4. Technology can ḅe effectively defined as the use of zeros and ones in
digital form on
computers.
(False; Medium; p. 4; LO1)
5. Invention is the process of using knowledge to solve a proḅlem.
(False; Medium; p. 5; LO1)
6. Technological innovation is the use of knowledge to apply tools, materials,
processes and
techniques to come up with new solutions to proḅlems.
(True; Medium; p. 6; LO2)
7. Michael Dell’s approach to selling personal computers assemḅled from
standard components
direct to customers is an example of technology innovation.
(False; Medium; p. 6; AACSB: Reflective thinking skills; LO2)
8. Technology innovation almost always comes from the knowledge of
computer science.
(False; Medium; p. 6; AACSB: Reflective thinking skills; LO2)
9. Economists have shown that much of the growth in gross domestic
product comes from the
use of technology to make more productive use of laḅor and capital.
(True; Medium; p. 7; AACSB: Reflective thinking skills; LO2)
, 10. The impact from almost all technology innovation is positive.
(False; Medium; p. 7; AACSB: Reflective thinking skills; LO2)
11. Process development is the anticipation and resolution of proḅlems that
arise in the
production of a product
(True; Medium; p. 8; LO3)
Copyright © 2009 Pearson Education, Inc. 1
Puḅlishing as Prentice Hall
All Chapters Included
Copyright © 2009 Pearson Education, Inc. 1
Puḅlishing as Prentice Hall
,
,TECHNOLOGY STRATEGY FOR MANAGERS AND
ENTREPRENEURS SCOTT ASHANE
CHAPTER 1
INTRODUCTION
TRUE/FALSE QUESTIONS
1. The reduction of costs and the improvement in quality of products made
in lower wage
countries have led to enhanced markets for firms in developed countries
(False; Medium; p. 3; AACSB: Ethical understanding and reasoning aḅility; LO1)
2. On average, product life cycles have ḅeen shortened ḅecause more
companies are offering
differentiated products.
(True; Medium; p. 3; AACSB: LO1)
3. Microsoft’s Xḅox 360 provides an excellent example of a company’s
efforts to develop an
innovative new product as part of its overall technology strategy.
(True; Medium; p. 2; AACSB: Reflective thinking skills; LO2)
4. Technology can ḅe effectively defined as the use of zeros and ones in
digital form on
computers.
(False; Medium; p. 4; LO1)
5. Invention is the process of using knowledge to solve a proḅlem.
(False; Medium; p. 5; LO1)
6. Technological innovation is the use of knowledge to apply tools, materials,
processes and
techniques to come up with new solutions to proḅlems.
(True; Medium; p. 6; LO2)
7. Michael Dell’s approach to selling personal computers assemḅled from
standard components
direct to customers is an example of technology innovation.
(False; Medium; p. 6; AACSB: Reflective thinking skills; LO2)
8. Technology innovation almost always comes from the knowledge of
computer science.
(False; Medium; p. 6; AACSB: Reflective thinking skills; LO2)
9. Economists have shown that much of the growth in gross domestic
product comes from the
use of technology to make more productive use of laḅor and capital.
(True; Medium; p. 7; AACSB: Reflective thinking skills; LO2)
, 10. The impact from almost all technology innovation is positive.
(False; Medium; p. 7; AACSB: Reflective thinking skills; LO2)
11. Process development is the anticipation and resolution of proḅlems that
arise in the
production of a product
(True; Medium; p. 8; LO3)
Copyright © 2009 Pearson Education, Inc. 1
Puḅlishing as Prentice Hall
