ACCURATE ANSWERS
6 steps to establish new products correct answer 1. set new product goals
2.Develop new ideas
3.Screen ideas and concepts
4.Develop the concept
5.est market
6.Introduce the product
how long must a decline continue to be considered a recession correct answer 2
quarters
how long must long term assets last correct answer beyond one year
in what step of the product lifestyle do products peak correct answer maturity
what 3 factors are buisness markets segmented by correct answer geography,
volume, and benefits
what 3 things make up a nations economic system correct answer policies, laws,
and choices made by its government
what 3 things should be considered while operating the buisness correct answer
inventory
revenues
,Short term expenses
what 4 things should be considered when designing a facility correct answer
Process layout
Product layout
fixed position
Cellular manufacturing
what 6 things make up the promotional mix correct answer Sales promotion
(includes coupons and samples)
traditional advertising (through traditional media channels)
personal selling (face to face)
public relations (linking company goals to key aspects of public interest)
social media
E-commerce (the companies website)
what are 2 ways to protect from data security breaches correct answer formal
written information security policies
administrative policies (like mandatory password changes)
what are 3 different types of entrepreneurs correct answer classic entrepreneurs,
micropeneurs and intrapeneurs
what are 3 trends in the global marketplace correct answer market expansion,
resource aquisition and the emerge of china and India
, what are 4 characteristics of money correct answer scarcity, durability, portability,
divisability
what are 4 different barriers made by countries correct answer embargo
Natural barriers
Tariff Bariers
Non Tariff Barriers
what are 4 different ways to expand revenue correct answer Market penetration
Geographic expansion
Product development
Diversification
what are 4 types of information systems correct answer Transaction processing
system(collects data and stores it)
Management support system(uses data to perform high level analyisis)
Decision support system( creates models for specific problems)
Expert system (gives advice similar to a human consultant)
what are 4 types of market structure correct answer perfect competition,
monopolistic competition, oligopoly, pure monopoly
what are 5 basic forms of consumer market segmentation correct answer
Demographic( such as age)
Geographic (location)
Psychographic (personality or lifestyle)