BUSCOM 201 MIDTERM QUESTIONS WITH ACCURATE
ANSWERS
Abuses of honesty correct answer health care fraud, insurance fraud, check fraud,
identity theft
accountability correct answer an obligation to meet the needs/wants of others
Active incivility correct answer direct forms of disrespect
Active Listening correct answer paying attention, holding judgment, reflecting,
clarifying, summarizing, sharing
AIM planning correct answer 1. audience analysis 2. information gathering 3.
Message development
Asynchronous Communication correct answer does not occur in real time
Audience analysis correct answer think about audiences needs, priorities and
values
Authority correct answer people follow authority figures
Business ethics correct answer accepted beliefs and principles of business
Central Sales Theme correct answer most effective sales messages contain this,
unified theme that consumers can recognize easily
, Code of Conduct correct answer encouraged employees to be open and honest
about business rituals. Publicly traded companies are required by Sarbanes Oxley
Act
Communication Channel correct answer medium through which a message is
transmitted
Competence correct answer knowledge and skills needed to accomplish business
tactics
Components of Claims correct answer make a claim, provide rationale, call to
action, state good will
Components of Persuasive messages correct answer gain attention, raise a need,
deliver solution, provide rationale, validate reviews, give counterpoints, call to
action
Components of Routine Messages correct answer state primary message (10
words or less), provide details (20-80 words), restate request or key words, state
goodwill
Conclusions correct answer statements that are reasoned or deduced from facts
Confidentiality correct answer often used about info that can harm profitability,
productivity, employees
ANSWERS
Abuses of honesty correct answer health care fraud, insurance fraud, check fraud,
identity theft
accountability correct answer an obligation to meet the needs/wants of others
Active incivility correct answer direct forms of disrespect
Active Listening correct answer paying attention, holding judgment, reflecting,
clarifying, summarizing, sharing
AIM planning correct answer 1. audience analysis 2. information gathering 3.
Message development
Asynchronous Communication correct answer does not occur in real time
Audience analysis correct answer think about audiences needs, priorities and
values
Authority correct answer people follow authority figures
Business ethics correct answer accepted beliefs and principles of business
Central Sales Theme correct answer most effective sales messages contain this,
unified theme that consumers can recognize easily
, Code of Conduct correct answer encouraged employees to be open and honest
about business rituals. Publicly traded companies are required by Sarbanes Oxley
Act
Communication Channel correct answer medium through which a message is
transmitted
Competence correct answer knowledge and skills needed to accomplish business
tactics
Components of Claims correct answer make a claim, provide rationale, call to
action, state good will
Components of Persuasive messages correct answer gain attention, raise a need,
deliver solution, provide rationale, validate reviews, give counterpoints, call to
action
Components of Routine Messages correct answer state primary message (10
words or less), provide details (20-80 words), restate request or key words, state
goodwill
Conclusions correct answer statements that are reasoned or deduced from facts
Confidentiality correct answer often used about info that can harm profitability,
productivity, employees
