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BUAD 453 Exam 1 with verified detailed answers

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BUAD 453 Exam 1 with verified detailed answers

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BUAD 453 Exam 1 with verified detailed answers || || || || || || ||




the ability of a firm to outperform its rivals by achieving greater profitability and growth
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than others in the industry is an example of _____________. - ✔✔competitive advantage
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A tech company determines that it should pay its top-performing employees above-market
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wages, decreasing shareholder returns in the short-term. But the employee longevity pays
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off through sustained R&D and breakthrough products that result in sales growth and lower
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recruitment costs. This is an example of: - ✔✔maximizing the return to shareholders is to
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focus on the customers and employees
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a company in the airline industry with an ROIC recorded above 25% in each of the last 5
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years is an example of ___________________________. - ✔✔sustained competitive
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advantage



a nonprofit organization is considering holding a series of sessions to develop its mission,
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vision,goals, operation model, and strategic plan. Differentiate between planning for
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charities vs for companies. How will the process be different for the nonprofit? - ✔✔The
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strategic goals of the organization will include a combination of performance goals toward
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the charity's mission, revenue, and fundraising goals.
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A business-level manager in a multi-divisional company is: - ✔✔a strategic manager who is
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the head of an entire division, responsible for translating the corporate strategy into
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concrete strategies for the business unit. || || || || ||




Bhascar recently named general manager of a newly created business unit of a
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multidivisional company. His first order of business will be to implement the new division's || || || || || || || || || || || || || ||




strategic plan. Which of these statements about Bhascar's responsibilities for the company is
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true? - ✔✔Bhascar works with managers within his business to develop and implement
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concrete strategies for his division that align with corporate goals.
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,2




Lisa is the VP of sales and marketing for a software development company. She's been
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working with her sales force in recent months to develop a promotion strategy to sell
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obsolete software quickly at a reduced price rather than the original suggested price. Which
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strategic manager role is Lisa fulfilling with this approach? - ✔✔functional-level manager
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According to Hill and Schilling, which would be considered an important step in a formal
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strategic management process? - ✔✔defining the company's corporate mission and major
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corporate goals ||




a mission statement describes: - ✔✔what the company does in terms of its customers, their
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needs, and through what core competencies.
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Nike: "To bring inspiration and innovation to every athlete in the world."
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this is an example of a _______________ mission statement - ✔✔customer-focused
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the idea that the strategy-making process is constantly ongoing and adapting over time with
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the input of additional information is: - ✔✔the feedback loop
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My company has set a goal of launching five new products each year for the next five years
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through at least 10% annual investment in R&D.
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This is characteristic of a: - ✔✔well-constructed goal
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The primary objective of managers participating in a SWOT analysis is to: - ✔✔identify
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strategies that exploit external opportunities, counter threats, build on strengths, and
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eradicate weaknesses. ||




An HVAC contractor is considering expanding into a new business line, offering
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commercial facility maintenance and service in addition to construction contracting
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, 2


services. As the contractor considers this potential strategy, it conducts a strategic planning
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process for this business unit, analyzing external and internal factors. Which of these can be
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classified as a part of the external operating environment of the company? - ✔✔local
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commercial properties are most often served by one of the three big national HVAC service || || || || || || || || || || || || || || ||




firms and a handful of local smaller firms.
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There are four main categories of strategies that managers may define to create and sustain
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a competitive advantage. What is an example of a business-level strategy? - ✔✔A general
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manager defining a superior customer service strategy for his division to better deliver its
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products



Strategies that evolve as the unplanned responses to unforeseen circumstances, arising from
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autonomous action by individual managers, serendipitous events, and changed
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circumstances - ✔✔Define emergent strategy making process || || || || || ||




What are some common pitfalls of the strategic planning process? - ✔✔- attaching too
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much importance to the role of top management and ignoring the input and strategic ideas
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of lower-level managers
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- failing to take advantage of opportunities that arise that were unplanned for within the
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company's strategic plan || ||




refusing to adapt to breakthrough technologies and shifts in the competitive environment
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because the strategic plan didn't account for these changes.
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Michael is the CEO of a multidivisional company who has determined that it is time for his
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company to revisit its strategic plan. He is working on the agenda for the meeting and is
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beginning with a review of the company's mission, vision, and values. On day 2, he plans to
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conduct an analysis of internal and external forces affecting the company. His invitee list for
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the strategic planning session includes the CFO, the COO, the Vice President of Human
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Resources, and the Vice President of Sales. He believes this smaller team will be able to
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reach a greater consensus and be efficient in developing the strategic plan for the next five
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years. Which potential pitfall could impact the strategic plan for this company? - ✔✔an
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"ivory tower" approach could lead the executive team to a plan created in a vacuum without
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an understanding of current operating realities.
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