(CPRP) EXAM (LATEST 2026) MOST RECENT EXAM
2026|2027 ACTUAL COMPLETE REAL EXAM
QUESTIONS AND CORRECTLY WELL DEFINED
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What aspects of parks and recreation provide the most
individual benefits? -
ANSWER-Programs and
facilities
Positioning - ANSWER-the process of establishing and
maintaining a positive
image of the agency in the minds of the community and
elected officials.
What are the 7 approaches to educating the public about the
benefits of Parks and Recreation services? - ANSWER-1.
Formulate a position statement 2. Listen to elected officials as
they talk about the city and its problems 3. Find
research/scientific evidence that supports what parks and
recreation does
,4. Select no more than 3 issues to help you demonstrate the
value of P&R
5. Be consistent and persistent about getting the message out.
6. Offer testimonial evidence that P&R services help the
community and its members.
7. Use cost/benefit analyses. Ex: Use cost per resident vs. total
cost ($1.25 per person vs. 1 million dollars total)
What is the purpose of a Friends group? - ANSWER-To solicit
public support on
the agency's behalf. Support parks & rec agencies through
activities such as
fundraising, providing volunteers, working on projects,
and supporting the
agency in achieving its mission
and goals.
Most Friends groups are what type of organization (tax-
wise)? - ANSWER-
501(c)3 tax-exempt
nonprofit
What are 5 ways to collect public input regarding policies? -
ANSWER-Public meetings, focus groups, Citizen Advisory
Groups, Surveys, and Referendums
What are the three purposes of public meetings? - ANSWER-1.
Inform the public of specific items or changes
,2. Consult the public on issues or to garner reactions to items
such as policy changes
3. To involve the public by getting their input on topics
An organization's mission statement answers what 3
questions? - ANSWER-1.
Who the
customers are
2. What services are provided by
the agency
3. How services will be
provided
What are 6 benefits to forming relationships with other
agencies? - ANSWER-1.
Providing higher levels of service than an agency can provide
alone
2. Pooling resources
3. Avoiding duplication of services when resources are limited
4. Gaining expertise from multiple people in many different
areas
5. Demonstrating to the public that tax dollars are being used
wisely
6. Enhancing flexibility and efficiency within the organization
What is the difference between advertising and publicity? -
ANSWER-
, Advertising is exposure that is paid for by the agency
(newspaper ads, facebook ads) whereas publicity is exposure
that is not paid for by the agency (press releases)
Mass marketing - ANSWER-Wastes resources on people
who are highly
unlikely to respond by using services. Inefficient
and ineffective.
What are the three ways an agency can approach Target
Marketing? -
ANSWER-1. Undifferentiated
approach
2. Differentiated
approach
3. Concentrated marketing
approach
Undifferentiated approach to Target Marketing - ANSWER-Used
when no visible market segments are identified or the agency
uses a mass-market approach, thus, one marketing mix is used
for all programs and services Differentiated approach to Target
Marketing - ANSWER-Distinct market segments are identified
and the agency chooses to target one or more with a specific
marketing mix for each. A decision may be made not to target
all markets.
Concentrated marketing approach to Target Marketing -
ANSWER-Selects one or two distinct market segments and