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MGT 420 Exam | Verified Exam Questions and Answers | Latest Updated Study Material 2026

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MGT 420 Exam | Verified Exam Questions and Answers | Latest Updated Study Material 2026

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MGT 420 Exam | Verified Exam Questions and Answers | Latest Updated
Study Material 2026

Question:

what is Madison Kelly's venmo because she is amazing for making this quizlet with all the
Which of the following is not a step in the five-act interview process?
Answer:

Be a good host.

Question:

What are the benefits of conducting 5-Act Interviews?
Answer:

they allow
you to test a facade of your product, long before you've built the real thing

Question:

-they deliver meaningful results in a single day
-they also offer an important insight - why things work or don't work
Which of the following should you do while conducting a customer interview?
Answer:

friendly welcome, context questions, introduce prototype, detailed tasks, quick
debrief

Question:

Which of the following numbers is considered to be the "magic number" for discovering
problems in interviews?
Answer:

5

Question:

Which of the following is the correct order for the five-act interview process?
Answer:

1. Friendly welcome

,Question:

2. Context questions
3. Introduction to the prototype
4. Detailed tasks
5. Quick debrief
Blind faith can lead to...?
Answer:

potential failure

Question:

The art of being a great entrepreneur is finding the right balance between what?
Answer:

vision and reality

Question:

What is customer discovery?
Answer:

customer discovery is about gaining
much deeper insight into your customer, or your partners, or your market. your job in customer
discovery is to LEARN, you are a detective, you're looking for clues to help confirm or deny
your assumptions

Question:

what are some of the main questions to ask when doing customer discovery?
Answer:

who do you want to learn from? what do you want to learn? how will you get to
them? how will you ensure an effective session? how do you make sense of what you learn? my
target customers will be? the problem my customer wants to solve is?

Question:

what type of product were they testing in Talking to Humans?
Answer:

NewDown, an artificial down feather pillow

, Question:

which of the following takeaways are TRUE in regards to the research required when starting a
new venture?
Answer:

customer discovery is about gaIning much deeper
insight into your customer, or your partners, or your market

Question:

-being told you idea is cool is not useful; seeing behavior that validates your customer's
willingness to buy is very useful
-prepare an interview guide before you get out of the building
-to ask the right questions, you need to understand your risks and assumptions
-get creative when trying to recruit people, if at first you don't succeed, try something new
-sometimes observation is a powerful as interviews
-take good notes, especially on your key risks, so that you can calculate metrics later. even better,
set your target goals ahead of time
-bring learning back and analyze your patterns as a team
-never stop asking hard questions about your business
what department store did observers go to in Talking to Humans?
Answer:

Bed Bath & Beyond and a local, high-end department store

Question:

what is the best way to gather data for a new venture according to Talking to Humans?
Answer:

buying, observing, talking

Question:

the "full brain approach" is?
Answer:

using both linear and lateral thinking
each brain hemisphere

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