MGT 103 - Midterm 2 Questions, Correct
Answers, and Complete Solutions | 2026 Update
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Terms in this set (112)
World Class Product Apple II - Macintosh - Ipod - Iphone -Ipad - Mac
Developement Pro
Revolutionized five different industries: Personal
computing, music, smart phone, tablet
computing, and digital publishing.
What is a product? Goods (tangible), Services (intangible), and Ideas
(intangible)
(tangible/intangible)
, Nondurable Goods is an item/service consumed in one or a few uses,
such as food and fuel.
Durable Good is a good that lasts over many uses, such as
appliances, cars and smartphones.
Consumer Product Types convenience, shopping, specialty, unsought
Convienience Products items that the consumer purchases frequently,
conveniently, and with a minimum of shopping
effort
Shopping Products items for which the consumer compares several
alternatives on criteria such as price, quality, or
style
Specialty Products items that the consumer makes a special effort to
search out and buy
Unsought Products items that the consumer does not know about or
knows about but does not initially want
Business Products are products organizations buy that assist in
providing other products for resale.
Answers, and Complete Solutions | 2026 Update
Save
Practice questions for this set
Learn 1 /7 Study with Learn
Terms in this set (112)
World Class Product Apple II - Macintosh - Ipod - Iphone -Ipad - Mac
Developement Pro
Revolutionized five different industries: Personal
computing, music, smart phone, tablet
computing, and digital publishing.
What is a product? Goods (tangible), Services (intangible), and Ideas
(intangible)
(tangible/intangible)
, Nondurable Goods is an item/service consumed in one or a few uses,
such as food and fuel.
Durable Good is a good that lasts over many uses, such as
appliances, cars and smartphones.
Consumer Product Types convenience, shopping, specialty, unsought
Convienience Products items that the consumer purchases frequently,
conveniently, and with a minimum of shopping
effort
Shopping Products items for which the consumer compares several
alternatives on criteria such as price, quality, or
style
Specialty Products items that the consumer makes a special effort to
search out and buy
Unsought Products items that the consumer does not know about or
knows about but does not initially want
Business Products are products organizations buy that assist in
providing other products for resale.
