English for Business Studies - Unit 5 Question and answers
already passed 2026
1. analyze (v) to examine or study something in detail, typically breaking it down
into its
constituent parts to understand its nature, structure or characteristics
2. brand (n) a distinctive name, symbol, design or combination of these elements
that
identifies and ditterentiates a product, service or company from others
3. category (n) a group of things with similar characteristics or attributes
4. characteristics (n) distinguishing qualities, features or attributes that define or
describe someone or something
5. decline (n) a gradual or continuous decrease or reduction in quantity,
quality, value or significance
6. decrease (v) to become or make less in quantity, size, value or intensity
7. drop (v) to fall or let something fall from a higher to a lower position
8. increase (v) to become or make larger, greater or more numerous, often
referring to a rise in quantity, size, value or intensity
9. mailing (n) the act or process of sending out letters, packages or other
materials by mail, often as part of a marketing or communication
strategy
10. manual (adj) involving or requiring physical ettort, labor or skill, often
performed by hand or with the use of physical tools or instruments
11. market leader (n) a company, brand or product that holds the largest market share or
is consid-ered the most influential or dominant in a particular industry
or market
12. market share (n) the portion or percentage of a market that a company or brand
controls or possesses in terms of sales, revenue or other relevant
1/
3
, English for Business Studies - Unit 5 Question and answers
already passed 2026
factors
13. marketing mix (n) a combination of marketing elements or variables, such as product,
price,
promotion and place, that are strategically blended to achieve
marketing objectives
1/
3
already passed 2026
1. analyze (v) to examine or study something in detail, typically breaking it down
into its
constituent parts to understand its nature, structure or characteristics
2. brand (n) a distinctive name, symbol, design or combination of these elements
that
identifies and ditterentiates a product, service or company from others
3. category (n) a group of things with similar characteristics or attributes
4. characteristics (n) distinguishing qualities, features or attributes that define or
describe someone or something
5. decline (n) a gradual or continuous decrease or reduction in quantity,
quality, value or significance
6. decrease (v) to become or make less in quantity, size, value or intensity
7. drop (v) to fall or let something fall from a higher to a lower position
8. increase (v) to become or make larger, greater or more numerous, often
referring to a rise in quantity, size, value or intensity
9. mailing (n) the act or process of sending out letters, packages or other
materials by mail, often as part of a marketing or communication
strategy
10. manual (adj) involving or requiring physical ettort, labor or skill, often
performed by hand or with the use of physical tools or instruments
11. market leader (n) a company, brand or product that holds the largest market share or
is consid-ered the most influential or dominant in a particular industry
or market
12. market share (n) the portion or percentage of a market that a company or brand
controls or possesses in terms of sales, revenue or other relevant
1/
3
, English for Business Studies - Unit 5 Question and answers
already passed 2026
factors
13. marketing mix (n) a combination of marketing elements or variables, such as product,
price,
promotion and place, that are strategically blended to achieve
marketing objectives
1/
3
