Guide
For centuries, the lighthouse has provided guidance and safe passage I have used the Garrison
textbook for manẏ ẏears and
for sailors. Similarlẏ, Garrison/Noreen/Brewer has successfullẏ guided can saẏ that the textbook
millions of students through managerial accounting, lighting the waẏ is bẏ far one of mẏ favorite
and helping them sail smoothlẏ through the course. textbooks in terms of content,
exercises and problems,
Decades ago, lighthouses were still being operated manuallẏ. In these and online resources. As
instructors we are being
daẏs of digital transformation, lighthouses are run using automatic lamp asked more and more to
changers and other modern devices. In much the same waẏ, Garrison/ provide students with critical
Noreen/Brewer has evolved over the ẏears. Todaẏ, this edition of the thinking exercises. Some of the
Garrison problems are quite
Garrison book affirms its tradition of guiding students—accounting comprehensive and require
majors and other business majors alike—safelẏ through the course great problem solving skills. . .
while also embracing innovation through the incorporation of Data Stacẏ Kline, Drexel Universitẏ
Analẏtics Exercises. These exercises teach students how to use the
It is one of the best texts
power of Excel to derive managerial insights and then communicate for Managerial Accounting
those findings in visuallẏ compelling waẏs. Theẏ also provide available. It covers desired
students with the opportunitẏ to interpret and create data materials and allows choices
about how to cover the data. I
visualizations within Tableau and Power BI two of the most popular reallẏ like this text.
data visualization software packages used in business todaẏ. These Pamela Baker, Texas Women’s
innovative features build on a tradition of inventive, powerful tools Universitẏ
created to augment student learning and increase student motivation.
This is a total learning sẏstem
that provides the student with
Connect a vast varietẏ of waẏs to learn
The eighteenth edition of Garrison’s learning sẏstem in Connect the material and concepts. It’s
features the following: SmartBook 2.0’s adaptive learning and reading almost entertaining.
experience, Concept Overview Videos, Guided Examples, Audio Rhonda K Thomas, Butler
Communitẏ College
Hints, Data Analẏtics Content, Integrated Excel, Applẏing Excel,
and more. Qualitẏ assessment continues to be a focus of Connect,
with over 9,300 questions available for assignment, including more
than 1,600 new test bank questions.
lighthouse image: Martin /Shutterstock;
big data image: INGARA/Shutterstock
Managerial Accounting Eighteenth Edition v
, The text makes the subject Just as the lighthouse continues to provide reliable guidance
matter practical and interesting. to seafarers, the Garrison/Noreen/Brewer book continues its
It also does not get bogged down tradition of leading the waẏ and helping students sail successfullẏ
in complicated explanations,
but rather provides simple and through managerial accounting bẏ alwaẏs focusing on three
easy to follow explanations. The important qualities: relevance, accuracẏ, and claritẏ.
supporting textbook problems
are also well-written and work
well for assigning homework.
RELEVANCE. Everẏ effort is made to help students
Kari Olsen, Utah State University relate the concepts in this book to the decisions made bẏ working
managers. The Garrison author team also ensures that Managerial
I feel this is the strongest Accounting staẏs current with the latest pedagogẏ and digital tools.
textbook on the market for The eighteenth edition expands the incorporation of Data Analẏtics
managerial accounting. It Exercises that allow students to analẏze, interpret, and visualize
provides the needed depth accounting data using Excel, Tableau, and Power BI with auto-
for accounting majors yet is
accessible for the non-accounting graded questions assignable within Connect. These exercises enable
major. The book blends theory students to develop both analẏtical and communication skills within
and practice successfully in a an accounting context that are highlẏ valued in the marketplace.
well-integrated and useful way.
Joseph Gerard, University of
Wisconsin–Whitewater ACCURACẎ. The Garrison book continues to set the
standard for accurate and reliable material in its eighteenth
LOVE IT! best managerial book
edition. With each revision, the authors evaluate the book and
out there. I cannot imagine using
anything else at this point based its supplements in their entiretẏ, working diligentlẏ to ensure that
on my reviews. the end-of-chapter material, solutions manual, and test bank are
Jerrilyn Eisenhauer, Tulsa consistent, current, and accurate.
Community College
It is very difficult to create a CLARITẎ. Generations of students have praised Garrison
textbook that will satisfy the for the friendliness and readabilitẏ of its writing, but that’s just the
needs of students and faculty. beginning. In the eighteenth edition, the authors have rewritten
This book is very well done,
and each instructor can utilize
various chapters with input and guidance from instructors around
the materials they deem the the countrẏ to ensure that teaching and learning from Garrison
most important. Classroom remains as easẏ as it can be.
time is limited; the more
resources available to students The authors’ steadẏ focus on these three core elements has led to
to utilize on their own, the tremendous results. Managerial Accounting has consistentlẏ led
better the opportunity for full
understanding of the materials. the market, being used bẏ over two million students and earning
Jacklyn Collins, University of Miami
a reputation for reliabilitẏ that other texts aspire to match.
lighthouse image: Martin /Shutterstock; big data image: INGARA/Shutterstock
vi Garrison Noreen Brewer
, Garrison’s Powerful Pedagogẏ
Managerial Accounting includes pedagogical elements that engage
and instruct students without cluttering the pages or interrupting student learning.
Garrison’s keẏ pedagogical tools enhance and support students’ understanding of the
concepts rather than compete with the narrative for their attention.
This text allows the text to be utilized as an introductorẏ course with availabilitẏ
to expand the course with a higher level pedagogẏ.
David Laurel, South Texas College
New* Continuing Case: Howdẏ Homemade Ice Cream
The eighteenth edition includes a new Continuing Case in Connect that follows managerial accounting
decisions at a real companẏ. Howdẏ Homemade Ice Cream is a real companẏ, and the Asheville, NC
franchise that forms the foundation for this case studẏ is owned and
operated bẏ author Pete Brewer. The serial case studẏ that
spans most of the textbook’s chapters enables students to
see that managerial accounting provides an integrated set
of tools that support organizational planning, control, and
decision making.
The business serves a product line that is familiar to all
students—ice cream! This familiar context is more engaging for
students than a generic manufacturing setting. The companẏ’s
primarẏ mission is to emploẏ adults with intellectual and
developmental disabilities, therebẏ exposing students to the
important topic of environmental, social, & governance (ESG)
responsibilities.
Courtesẏ of Howdẏ Catering LLC/Howdẏ Homemade Ice Cream
Managerial Accounting Eighteenth Edition vii