BSM2601 Assignment 2 (COMPLETE ANSWERS) Semester 1 2026 - DUE 14 April 2026; 100% Correct solutions and explanations.

BSM2601 Assignment 2 (COMPLETE ANSWERS) Semester 1 2026 - DUE 14 April 2026; 100% Correct solutions and explanations. Read the following case study and answer questions 1-7 PriceRite Ltd. is one of the biggest food retailers in Southern Africa, it runs over 1,500 stores in 15 different nations in the Southern African Region. PiceRite caters to customers with low to moderate incomes by providing reasonably priced groceries and essential home goods. High unemployment and sluggish economic growth have plagued South Africa. These elements have an impact on consumer spending power, which forces PriceRite to keep costs low to be competitive. Costs are also impacted by changes in inflation and exchange rates, particularly for imported items. The growing urban population and the increasing demand for affordable food products benefit PriceRite’s business model. Social inequality and changing consumer preferences, such as healthier food options, influence the company’s product offerings and marketing. PriceRite's automated supply chain systems and mobile app are examples of the company's investments in digital transformation, digital payment methods, cybersecurity and online shopping. Additionally, the company has partnered with Cash Bank to create a shopping and banking app, Cash Bank has provided PriceRite with a low-interest loan of over R1000 000 to kick start the banking and shopping project, which should be available to consumers by December 2025. However, the expansion of ecommerce is constrained in rural areas by the digital divide. South Africa is at risk from climate change and water constraints. PriceRite has embraced green practices, including reducing plastic packaging and improving retail energy efficiency. There is growing regulatory emphasis on environmental responsibility. PriceRite must comply with South African labor laws, consumer protection laws, and food safety regulations. Changes in minimum wage laws and trade regulations can significantly affect its operations and costs. Fiction by the Lecturer Question 1 Using the PESTEL Framework, analyse the business environment of PriceRite (12) Question 2 Making use of a quadrant table, do a SWOT analyses for PriceRite, indicating at least 1 example of each SWOT analysis factor present in the c