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BUAD 332 EXAM 1 – BUSINESS LOGISTICS AND SUPPLY CHAIN
MANAGEMENT LATEST 2026-2027 ACTUAL EXAM WITH COMPLETE
QUESTIONS AND CORRECT DETAILED ANSWERS (100% VERIFIED
ANSWERS) |ALREADY GRADED A+| ||PROFESSOR VERIFIED||
||BRANDNEW!!!||
Steps in Strategic Planning - ANSWER-1. defining the company
mission
2. setting company objectives and goals
3. designing the business portfolio
4. planning marketing and other functional strategies
Questions the mission statement should answer: - ANSWER-1.
what is our business?
2. who is our customer?
3. what do our customers value?
4. what should our business be?
Firm's Mission - ANSWER-should be translated into supporting
objectives for each level of management
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Business Portfolio - ANSWER-the collection and products that
make up a company
Strategic Business Unit - ANSWER-a unit of a company that has
a separate mission and objectives and that can be planned
independently from other company businesses; can be a
company division, a product line within a division, or sometimes a
single product or brand
Portfolio Analysis - ANSWER-an evaluation of the products and
businesses making up the company
Stars - ANSWER-High growth & share, may need heavy
investment to grow, eventually growth will slow
Question Marks - ANSWER-low share SBUs in high growth
markets, require cash to compete against market share leader,
build into stars or phase out
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Cash Cows - ANSWER-low growth high share, established
successful SBUs, produce cash
Dogs - ANSWER-low growth & share, generate cash to sustain
self, do not promise to be a cash source
Market Penetration - ANSWER-make more sales to current
customers without changing products
Market Development - ANSWER-identify and develop new
markets for current products
Product Development - ANSWER-offer modified or new products
to current markets
Diversification - ANSWER-start up or buy businesses outside
current products and markets
BUAD 332 EXAM 1 – BUSINESS LOGISTICS AND SUPPLY CHAIN
MANAGEMENT LATEST 2026-2027 ACTUAL EXAM WITH COMPLETE
QUESTIONS AND CORRECT DETAILED ANSWERS (100% VERIFIED
ANSWERS) |ALREADY GRADED A+| ||PROFESSOR VERIFIED||
||BRANDNEW!!!||
Steps in Strategic Planning - ANSWER-1. defining the company
mission
2. setting company objectives and goals
3. designing the business portfolio
4. planning marketing and other functional strategies
Questions the mission statement should answer: - ANSWER-1.
what is our business?
2. who is our customer?
3. what do our customers value?
4. what should our business be?
Firm's Mission - ANSWER-should be translated into supporting
objectives for each level of management
,2|Page
Business Portfolio - ANSWER-the collection and products that
make up a company
Strategic Business Unit - ANSWER-a unit of a company that has
a separate mission and objectives and that can be planned
independently from other company businesses; can be a
company division, a product line within a division, or sometimes a
single product or brand
Portfolio Analysis - ANSWER-an evaluation of the products and
businesses making up the company
Stars - ANSWER-High growth & share, may need heavy
investment to grow, eventually growth will slow
Question Marks - ANSWER-low share SBUs in high growth
markets, require cash to compete against market share leader,
build into stars or phase out
, 3|Page
Cash Cows - ANSWER-low growth high share, established
successful SBUs, produce cash
Dogs - ANSWER-low growth & share, generate cash to sustain
self, do not promise to be a cash source
Market Penetration - ANSWER-make more sales to current
customers without changing products
Market Development - ANSWER-identify and develop new
markets for current products
Product Development - ANSWER-offer modified or new products
to current markets
Diversification - ANSWER-start up or buy businesses outside
current products and markets
