HGD QUIZ 13 QUESTIONS COMPLETE
WITH 100% CORRECT ANSWERS
\.Visual identification systems that were developed in the 1950s went beyond
trademarks, which had been used since the medieval guilds; corporate-wide
consistent design systems were produced. These systems needed to project
cohesive images because ________. - ANSWERS✔-literally only question on test
that i do not know
\.This international design firm was founded in Chicago by partners Ralph
Eckerstrom, James K. Fogleman, and Massimo Vignelli. They rejected
individualistic design, believing that design could be a system that would enable
other people to implement it effectively. Objectivity was the firm's goal, as it
spread a generic conformity across the face of multinational corporate
communications. - ANSWERS✔-Unimark
\.In May 1974, the U.S. government initiated the Federal Design Improvement
Program in response to a growing awareness of design as an effective tool for
achieving objectives. One of the most successful federal visual identification
systems was the Unigrid system, a standardized format developed in 1977 for the
_______________. - ANSWERS✔-U.S. National Park Service
\.The concept of a logo with a constantly changing persona is contrary to the
widely held belief that trademarks and visual identifiers should be absolutely fixed
and used in a consistent manner. The _____________ logo changed the face, the
, idea, and the speed of graphic design and anticipated the kinetic world of motion
graphics soon to explode. - ANSWERS✔-MTV
\.Early television could not display subtle tonal or color contrasts and required
graphics that could be recognized quickly by viewers. To overcome this problem,
________ designed on-air graphics with simple imagery and strong silhouettes. -
ANSWERS✔-Georg Olden
\.This designer's update of the New York, New Haven, and Hartford Railroad
identity system created a more modern look using a mathematically harmonious
slab-serif N and H. - ANSWERS✔-Herbert Matter
\.Designs from the Unimark design firm were based on a structure that could be
implemented by people other than its designers. ________ was the goal, and
________ was the preferred typeface. - ANSWERS✔-Objectivity/ Helvetica
\.Programmed visual identification systems of the 1960s, such as the one for
Lufthansa German Airlines, resulted from a combination of the visual identity
movement and ____________. - ANSWERS✔-International Typographic Style
\.The design system for the Nineteenth Olympiad in Mexico City resulted from
research on ________. - ANSWERS✔-Mexican Cultural Heritage
\."A symbol is an image of a company, an institution or an idea that should convey
with a clear statement or by suggestion, the activity it represents.... The symbol,
besides being memorable and legible, must be designed so that it can be used in
many sizes and situations without losing its identity. The designer must distort,
WITH 100% CORRECT ANSWERS
\.Visual identification systems that were developed in the 1950s went beyond
trademarks, which had been used since the medieval guilds; corporate-wide
consistent design systems were produced. These systems needed to project
cohesive images because ________. - ANSWERS✔-literally only question on test
that i do not know
\.This international design firm was founded in Chicago by partners Ralph
Eckerstrom, James K. Fogleman, and Massimo Vignelli. They rejected
individualistic design, believing that design could be a system that would enable
other people to implement it effectively. Objectivity was the firm's goal, as it
spread a generic conformity across the face of multinational corporate
communications. - ANSWERS✔-Unimark
\.In May 1974, the U.S. government initiated the Federal Design Improvement
Program in response to a growing awareness of design as an effective tool for
achieving objectives. One of the most successful federal visual identification
systems was the Unigrid system, a standardized format developed in 1977 for the
_______________. - ANSWERS✔-U.S. National Park Service
\.The concept of a logo with a constantly changing persona is contrary to the
widely held belief that trademarks and visual identifiers should be absolutely fixed
and used in a consistent manner. The _____________ logo changed the face, the
, idea, and the speed of graphic design and anticipated the kinetic world of motion
graphics soon to explode. - ANSWERS✔-MTV
\.Early television could not display subtle tonal or color contrasts and required
graphics that could be recognized quickly by viewers. To overcome this problem,
________ designed on-air graphics with simple imagery and strong silhouettes. -
ANSWERS✔-Georg Olden
\.This designer's update of the New York, New Haven, and Hartford Railroad
identity system created a more modern look using a mathematically harmonious
slab-serif N and H. - ANSWERS✔-Herbert Matter
\.Designs from the Unimark design firm were based on a structure that could be
implemented by people other than its designers. ________ was the goal, and
________ was the preferred typeface. - ANSWERS✔-Objectivity/ Helvetica
\.Programmed visual identification systems of the 1960s, such as the one for
Lufthansa German Airlines, resulted from a combination of the visual identity
movement and ____________. - ANSWERS✔-International Typographic Style
\.The design system for the Nineteenth Olympiad in Mexico City resulted from
research on ________. - ANSWERS✔-Mexican Cultural Heritage
\."A symbol is an image of a company, an institution or an idea that should convey
with a clear statement or by suggestion, the activity it represents.... The symbol,
besides being memorable and legible, must be designed so that it can be used in
many sizes and situations without losing its identity. The designer must distort,
