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Rise Up Study Guide Questions & Complete Answers Rated 100% Correct

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RISE UP STUDY GUIDE QUESTIONS & COMPLETE ANSWERS RATED 100% CORRECT is a training and credentialing program created by the NRF Foundation to help people learn real-world workplace skills that are valuable for jobs in retail — and useful in many other fields too.

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RISE UP STUDY GUIDE QUESTIONS &
COMPLETE ANSWERS RATED 100%
CORRECT

which of the following is a ter for physical goods that are bought and sold? - CORRECT
ANSWER b. products

which of the following is a standard term that describes the audience of retail stores-
that is, the people who will buy from the store? - CORRECT ANSWER d. customers

which of the following is a term for intangible things, such as providing delivery, that are
sold by retailers? - CORRECT ANSWER c. services

what kinds of things does a manufacturer produce? - CORRECT ANSWER d. finished
products

which of the following holds large quantities of product that are later sent either to retail
locations or directly to customers? - CORRECT ANSWER c. distribution center

which of the following terms best describes a grower of potatoes? - CORRECT
ANSWER a. manufacturer

the majority of retailers are: - CORRECT ANSWER a. independently

which of the following is the term for the retailer approach that places the focus on
creating a seamless shopping experience for customer by integrating multiple
channels? - CORRECT ANSWER b. omnichannel

which of the following is the standard definition of a retail ecosystem? - CORRECT
ANSWER a. an interconnected system of approaches for meeting the goal of retailing,
which is to provide customers with the merchandise and services they want

approximately what percentage of US jobs are retails jobs, as of 2019? - CORRECT
ANSWER c. 20-25%

these customers can take a long time to make a purchase decision and might return to
a retailer several times before making a purchase - CORRECT ANSWER d. comparison
shopper

these customers tend to make quick purchase decisions, often buying inexpensive
items that are not to high important to them - CORRECT ANSWER b. impulsive buyers

, these customers tend to spend a lot of time checking out products and prices through
online sites, visiting different stores and comparing retailer ads - CORRECT ANSWER
d. comparison shoppers

these customers view shopping as a fun occasion, so shopping does not necessarily
include making a purchase - CORRECT ANSWER c. recreational shoppers

these customers have an early adopter mindset, and want to be recognized as
trendsetters by others - CORRECT ANSWER a. innovation/trend buyer

these shoppers have typically enjoyed repeated and valued positive customer
experiences with a particular retailer - CORRECT ANSWER a. loyal customers

these shoppers are rarely the first to try new products - CORRECT ANSWER b.
followers

which of the following is a term for behavior influences that come from a customer's
families and friends - CORRECT ANSWER b. external social cues

which of the following is the term for behavior influences that come from retailer's
marketing? - CORRECT ANSWER a. external commercial cues

which of the following is the term for behavior influences that customer's own needs? -
CORRECT ANSWER c. internal physical cues

which of the following is the term for the overall impression gathered from information
that is seen, heard and experienced by customers who encounter a business, its
products and services? - CORRECT ANSWER d. company brand

which of the following is the term for the unique way that company employees act with
each other and with customers? - CORRECT ANSWER c. company culture

which of the following best defines quality customer services - CORRECT ANSWER a.
delivering a positive, memorable experience that is more than what the customer
expected

as of 2019, roughly how much money do US retailers lose annually due to poor
customer service - CORRECT ANSWER c. $60-$70 billion

after one negative experience, approximately what percentage of people say they will
never do business with that company - CORRECT ANSWER c. 50%

which of the following does not describes a product feature - CORRECT ANSWER a.
price

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