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Comm 1130 Midterm Vocab questions well answered 2025/2026

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Comm 1130 Midterm Vocab questions well answered 2025/2026

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Uploaded on: January 16, 2026
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comm 1130 midterm vocab questions well answered 20

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Comm 1130 Midterm Vocab questions
well answered 2025/2026

Strategic Communications - ANS ✔✔Combines all communication functions into one function to
speak with one brand voice to create a brand

Brand - ANS ✔✔A person's gut feeling about a product, service or organization

AP writing stylebook - ANS ✔✔Most widely accepted style guide in the US news industry

Inverted Pyramid - ANS ✔✔Most Important -> More detail -> least important

Professional News Writing Standard - ANS ✔✔Objectivity, timeliness, accuracy, and verification

The 5 W's and H - ANS ✔✔Who, What, When, Why, Where and How

Situational News Values (6) - ANS ✔✔Impact, Proximity, Timeliness, Conflict, Oddity or Novelty

Impact - ANS ✔✔An issue that directly affects people in your community

Proximity - ANS ✔✔An event, issue, or situation that occurs close to you

Timeliness - ANS ✔✔An event, issue, or situation that is happening right now

Conflict - ANS ✔✔A local controversy that puts one person or organization against another

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