SPMT 217 Exam 1 Questions with Correct Answers Already Passed
Where is the birthplace of modern sport? - Answers England
What is the Jockey Club? - Answers Responsible for: Settling disputes, Establishing rules determining
eligibility, Designate officials, Regulate breeding, Punishing unscrupulous participants. The club
organized, sponsored, and promoted local events. (ALL OF THE ABOVE)
Where was the first Modern Olympic Games? - Answers Athens in 1896
What was the first sport to develop the league structure? - Answers Baseball
What was the first professional sports team? - Answers Cincinnati Red Stockings
Who is William Hulbert? - Answers He is the Czar of Baseball.
Where was the first academic sport management program? - Answers Master's program at Ohio
University in 1966
What are the two branches of the management theory? - Answers Scientific management
Human Relations Movement
What are the functional areas of management? - Answers Planning, organizing, leading and evaluating
(POLE)
What is marketing? - Answers Typically seen as the task of creating, promoting, and delivering goods and
services to consumers and businesses aka created demand
Who is Mark McCormack? - Answers He is the founder of IMG which was the first sport marketing firm.
He sponsored Arnold Palmer and became the first agent.
Roone Arledge - Answers The first person to recognize that sport televised in prime time had to be more
than sport. He combined sport and entertainment. e.g. ABC Monday Night Football
Sponsorship - Answers The acquisition of rights to affiliate or directly associate with a
product or event for the purpose of deriving benefits related to that affiliation.
What did Albert Spalding do? - Answers He was the first person to develop the "official" ball of a sport.
Ambush Marketing - Answers When an organization misappropriates trademarks, logos and goodwill of
events or organizations
-Nike and the Olympics
Bill Veeck - Answers Developed entertainment with baseball
What are the 4 P's of marketing? - Answers Place
Where is the birthplace of modern sport? - Answers England
What is the Jockey Club? - Answers Responsible for: Settling disputes, Establishing rules determining
eligibility, Designate officials, Regulate breeding, Punishing unscrupulous participants. The club
organized, sponsored, and promoted local events. (ALL OF THE ABOVE)
Where was the first Modern Olympic Games? - Answers Athens in 1896
What was the first sport to develop the league structure? - Answers Baseball
What was the first professional sports team? - Answers Cincinnati Red Stockings
Who is William Hulbert? - Answers He is the Czar of Baseball.
Where was the first academic sport management program? - Answers Master's program at Ohio
University in 1966
What are the two branches of the management theory? - Answers Scientific management
Human Relations Movement
What are the functional areas of management? - Answers Planning, organizing, leading and evaluating
(POLE)
What is marketing? - Answers Typically seen as the task of creating, promoting, and delivering goods and
services to consumers and businesses aka created demand
Who is Mark McCormack? - Answers He is the founder of IMG which was the first sport marketing firm.
He sponsored Arnold Palmer and became the first agent.
Roone Arledge - Answers The first person to recognize that sport televised in prime time had to be more
than sport. He combined sport and entertainment. e.g. ABC Monday Night Football
Sponsorship - Answers The acquisition of rights to affiliate or directly associate with a
product or event for the purpose of deriving benefits related to that affiliation.
What did Albert Spalding do? - Answers He was the first person to develop the "official" ball of a sport.
Ambush Marketing - Answers When an organization misappropriates trademarks, logos and goodwill of
events or organizations
-Nike and the Olympics
Bill Veeck - Answers Developed entertainment with baseball
What are the 4 P's of marketing? - Answers Place
