Canopy Growth Corporation
MBA-FPX5008 Applied Business Analytics Assessment 3:
Applying Analytic Techniques to Business Capella University
Canopy Growth Corporation
Canopy Growth’s stock data was collected, data was shown in graphical format, statistics
were calculated, and the data was interpreted. “Canopy Growth, headquartered in Smiths Falls,
Canada, cultivates and sells medicinal and recreational cannabis, and hemp” (Canopy Growth
Company Profile: Stock Performance & earnings 2024). The company is a flagship
company, owning several brands. The United States Brands include Martha Stewart CBD and
Wana. Their Canadian brands consist of Tweed, Doja, Deep Space, Ace Valley, 7ACRES,
7ACRES Craft Collective, Vert, Twd, Wana, and Hiway. Lastly, their international brands are
Spectrum Therapeutics, Storz & Bickel, and This Works. Their brands sell many different types
of products including flower, pre-rolls, drinks, gummies, oils, vape pens, softgels, and edibles.
Canopy Growth Corporation tries to be very intentional and purposeful as a company.
They state that their mission is to “demonstrate how cannabis can be a catalyst for positive
change in the world. Canopy takes pride in our robust and stringent product safety controls,
responsible consumption education programs, and environmental initiatives to create and sustain
a better world” (About canopy growth 2023) Canopy was founded in 2013 by Bruce Linton and
Chuck Rifici. By December of 2015 “the five-person company was one of the first in line to sell
licensed cannabis in Canada” (Levick, 2021). The company had started with the name Tweed. In
, 2015, they rebranded and changed the name to Canopy Growth Corporation. Tweed was just one
of the brands the company had so Bruce Linton explained that “the new name reflects the fact
that the parent company will continue to expand into new markets and release new products such
as oils” (Koven, 2015).
Canopy Growth Corporation has many competitors including Cresco Labs, Trulieve,
Curaleaf, Green Thumb Industries, Verano, Stiiizy, Aurora Cannabis, and OrganiGram Holdings
MBA-FPX5008 Applied Business Analytics Assessment 3:
Applying Analytic Techniques to Business Capella University
Canopy Growth Corporation
Canopy Growth’s stock data was collected, data was shown in graphical format, statistics
were calculated, and the data was interpreted. “Canopy Growth, headquartered in Smiths Falls,
Canada, cultivates and sells medicinal and recreational cannabis, and hemp” (Canopy Growth
Company Profile: Stock Performance & earnings 2024). The company is a flagship
company, owning several brands. The United States Brands include Martha Stewart CBD and
Wana. Their Canadian brands consist of Tweed, Doja, Deep Space, Ace Valley, 7ACRES,
7ACRES Craft Collective, Vert, Twd, Wana, and Hiway. Lastly, their international brands are
Spectrum Therapeutics, Storz & Bickel, and This Works. Their brands sell many different types
of products including flower, pre-rolls, drinks, gummies, oils, vape pens, softgels, and edibles.
Canopy Growth Corporation tries to be very intentional and purposeful as a company.
They state that their mission is to “demonstrate how cannabis can be a catalyst for positive
change in the world. Canopy takes pride in our robust and stringent product safety controls,
responsible consumption education programs, and environmental initiatives to create and sustain
a better world” (About canopy growth 2023) Canopy was founded in 2013 by Bruce Linton and
Chuck Rifici. By December of 2015 “the five-person company was one of the first in line to sell
licensed cannabis in Canada” (Levick, 2021). The company had started with the name Tweed. In
, 2015, they rebranded and changed the name to Canopy Growth Corporation. Tweed was just one
of the brands the company had so Bruce Linton explained that “the new name reflects the fact
that the parent company will continue to expand into new markets and release new products such
as oils” (Koven, 2015).
Canopy Growth Corporation has many competitors including Cresco Labs, Trulieve,
Curaleaf, Green Thumb Industries, Verano, Stiiizy, Aurora Cannabis, and OrganiGram Holdings
