Questions With Reviewed Correct
Detailed Answers
New Update!!
1. MARKETING STRATEGY DEVELOPMENT - ANSWER designing an initial
marketing strategy for a new product based on the product concept
2. BUSINESS ANALYSIS - ANSWER review of the sales, costs, and profit
projections for a new product to find out whether these factors satisfy the
company's objectives
3. PRODUCT DEVELOPMENT - ANSWER developing the product concept
into a physical product to ensure that the product idea can be turned into a
workable market offering
4. TEST MARKETING - ANSWER stage of new product development in
which the product and its proposed marketing program are tested in
realistic market settings
5. COMMERCIALIZATION - ANSWER introducing a new product into the
market
, 6. CUSTOMER-CENTERED NEW PRODUCT DEVELOPMENT - ANSWER new
product development that focuses on finding new ways to solve customer
problems and create more customer-satisfying experiences
7. TEAM-BASED NEW PRODUCT DEVELOPMENT - ANSWER new product
development in which various company departments work closely
together, overlapping the steps in the product development process to
save time and increase effectiveness
8. PRODUCT LIFE CYCLE - ANSWER course of a product's sales and profits
over its lifetime
9. STYLE - ANSWER basic and instinctive mode of expression
10. FASHION - ANSWER currently accepted or popular style in a given field
11. FAD - ANSWER temporary period of unusually high sales driven by
consumer enthusiasm and immediate product or brand popularity
12. INTRODUCTION STAGE - ANSWER PLC stage in which a new product is
first distributed and made available for purchase
13. GROWTH STAGE - ANSWER PLC stage in which a product's sales start
climbing quickly
14. MATURITY STAGE - ANSWER PLC stage in which a product's sales
growth slows or levels off