ASSIGNMENT 2 SEMESTER 1 2026
UNIQUE NO.
DUE DATE: 2026
, Strategic Planning IIIA - MNG3701
Strategic Analysis of Vodacom Group Limited
Introduction
Vodacom Group Limited is a leading telecommunications provider operating across
multiple African markets characterised by regulatory complexity, technological
disruption, and economic uncertainty. Strategic management in such an environment
requires systematic analysis of both the external and internal business contexts. This
essay applies established strategic management theories to Vodacom Group Limited
using evidence from the Vodacom Integrated Report for the financial year ended 31
March 2025. Specifically, the discussion focuses on macro-environmental analysis, the
Resource-Based View (RBV), and Vodacom’s business-level strategy, with the aim of
evaluating how the organisation achieves strategic resilience and long-term value
creation.
Question 1: External Environmental Analysis
Purpose of External Environmental Analysis
External environmental analysis enables organisations to identify and assess
opportunities and threats that arise from forces beyond their direct control. It assists
managers in anticipating environmental changes, aligning organisational strategies with
external conditions, and reducing uncertainty in strategic decision-making (Johnson et
al., 2020). For Vodacom, which operates across diverse African markets, external
analysis is essential for managing regulatory risks, economic volatility, and
technological change.