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Marketing Management notes (15th edition)

Philip Kotler, Kevin Lane Keller - ISBN: 9781292092621

View all 43 notes for Marketing Management, written by Philip Kotler, Kevin Lane Keller. All Marketing Management notes, flashcards, summaries and study guides are written by your fellow students or tutors. Get yourself a Marketing Management summary or other study material that matches your study style perfectly, and studying will be a breeze.

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Summary Marketing Management , Kotler & Keller
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Elaborate summary of Kotler & Keller's Marketing Management, Global edition, 15th edition. Contains chapters 1, 2, 4, 5, 8, 9, 10, 11, 12, 13, 14, 15, 16, 20 & 22.

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Marketing Management Summary - Kotler & Keller (15th)
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COMPLETE ENGLISH SUMMARY Marketing Management - Of Chapters 1-6 & 9-22 15th edition. Overview is given on the first page, NOTE: The document was written for the Marketing Management MC Exam at UvA. This document does NOT cover each definition/example mentioned in the book, instead it captures the important frameworks and definitions of each chapter to optimally prepare a student for the exam and not overload them with unnecessary information.

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Marketing Management 354
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Summaries of Marketing Management 354 we were told to study in 2017. Chapters 1, 2, 3, 6, 8, 9, 10, 11, 12, 13, 15,16, 19, 20, 21, 22, 23 Neatly Structured. Full sentences. Really comprehensive (Chapters are in the order of the module framework)

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Samenvatting Marketing Management - Kotler Keller
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H1 tot H22. Kottler Keller. Marketing management. 15th edition. Pearson. Inlcusief grafieken en afbeeldingen om de theorie beter te begrijpen! Bruikbaar voor het vak Marketing Management van de opleiding Bedrijfs-en Consumentenwetenschappen op de Wageningen University. Met deze samenvatting haalde ik een 7,5 op het tentamen.

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  • Summary
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Marketing Management (15th edition) NL Samenvatting
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Uitgebreide Nederlandse samenvatting van de 15e editie van het boek: Marketing Management (Kotler & Keller, 2016). Bevat de hoofdstukken 1 t/m 5 en 9 t/m 23. Minor Business Administration. Universiteit van Amsterdam. 2015 - 2016

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  • Summary
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STUDY GUIDE MARKETING ERASMUS UNIVERSITY COLLEGE 2020 Marketing Management Kotler and Keller, Samenvatting, Summary
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This study guide will help you with the course Marketing at EUC. It is therefore designed specifically for EUC students. Good luck with your exams! It is based on the book Marketing Management from Kotler and Ketler 15th edition. Chapter 1, 2, 3, 4, 5, 6, 8, 9, 10, 11, 13, 16, 19, 20 are the chapter that are in this summary. Deze samenvatting zal je helpen met het vak Marketing van EUC. Het is specifiek voor EUC studenten, maar het kan jouw ook helpen! Veel success met je tentamen. De sa...

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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER (Updated version, 2020/2021)
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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER (Updated version, 2020/2021) TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER Marketing Management

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  • Exam (elaborations)
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MARKETING All Lectures Summary, Marketing Manegement Kotler Keller
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Neat English summary for the course Marketing of the bachelor Business Administration at the UvA. This summary includes all the lectures (notes, slides, etc.) of the course. I added some lecture notes as well as important points of the lecture slides. Easy to read through. Book: Marketing Management (15 edition) Kotler Keller, 9 7812 9209 2621. Good luck!

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Newest Marketing Management summaries

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STUDY GUIDE MARKETING ERASMUS UNIVERSITY COLLEGE 2020 Marketing Management Kotler and Keller, Samenvatting, Summary
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$7.20
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This study guide will help you with the course Marketing at EUC. It is therefore designed specifically for EUC students. Good luck with your exams! It is based on the book Marketing Management from Kotler and Ketler 15th edition. Chapter 1, 2, 3, 4, 5, 6, 8, 9, 10, 11, 13, 16, 19, 20 are the chapter that are in this summary. Deze samenvatting zal je helpen met het vak Marketing van EUC. Het is specifiek voor EUC studenten, maar het kan jouw ook helpen! Veel success met je tentamen. De sa...

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  • Summary
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  • uploaded  03-12-2020
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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER (Updated version, 2020/2021)
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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER (Updated version, 2020/2021) TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION BY PHILIP KOTLER Marketing Management

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  • Exam (elaborations)
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Tentamenstof Strategische Marketing (MKS)
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Het document bestaat uit onderdelen die belangrijk zijn voor het tentamen. Daarbij wordt vermeld op welke pagina dit te vinden is in het bijbehorende boek.

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  • Other
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Summary Marketing Management ISBN: 9781292092621, Marketing (incl. all additional summaries for course)
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Includes the summary of the Marketing Management book and other course material. This is all relevant theory for this course. The summary is elaborate and can therefore be used as a substitute for reading the book. Main book: Marketing Management. Chapter 1-6, 9-11, 16, 19-22

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  • Summary
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Assignment Strategic Marketing (Y-616-2732) Marketing Management, Global Edition, ISBN: 9781292092621
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Word limit: 4000 words About the Assignment Research the following two products · Lenovo Laptop · Apple Laptop Visit stores, observe the displays and talk to salespeople, examine the products and their marketing communications and read expert and consumer reviews. Take careful notes of your observations and complete the following tasks. Task Answer the following questions. Use tables and diagrams as much as possible. Use theory to structure your discussion and the data y...

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