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Best selling Global Marketing notes
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Summary Global Marketing by Svend Hollensen, International Branding Exam Year 4 (2020/2021
- Summary • 67 pages • 2020 Popular
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Available in package deal
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- $11.36
- 17x sold
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Extensive summary of the Global Marketing book by Svend Hollensen for the International Branding exam in year 4. 

Included chapters are (only relevant theory stated for the exam):
Chapter 1
Chapter 2
Chapter 3
Chapter 4
Chaper 8
Chapter 9
Chapter 10
Chapter 11
Chapter 12
Chapter 14
Chapter 16
Chapter 17
complete summary of the book global marketing made for the subject international marketing at Fontys IB Eindhoven
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Class notes International Marketing MKTE401 Hollensen, ISBN: 9781292251806
- Class notes • 19 pages • 2023 Popular
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- $8.89
- + learn more
This is my notes on International Marketing course. This is the Marketing perspective when you decide to enter a certain market - how you are going to be aware of the customer or consumer's insights and painpoints.
Do you also write study notes yourself? Put them up for sale and earn every time your document is purchased.
Instructor's Solution Manual for Global Marketing Eighth Edition by Svend Hollensen
Global Marketing - Market Strategies 
 
Notes from Global Marketing - Hollensen
-
Test Bank for Global Marketing 8th Edition by Svend Hollensen isbn-9781292251806 All Chapters Covered
- Exam (elaborations) • 180 pages • 2025 Popular
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- $17.49
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Test Bank for Global Marketing 8th Edition by Svend Hollensen isbn-9781292251806 All Chapters Covered 
 
Here is the list of chapters from "Global Marketing," 8th Edition by Svend Hollensen: 
Part I: The Decision Whether to Internationalize 
1.	Global Marketing in the Firm 
2.	Initiation of Internationalization 
3.	Internationalization Theories 
4.	Development of the Firm’s International Competitiveness 
Part II: Deciding Which Markets to Enter 
5.	Global Marketing Research 
6.	T...
Newest Global Marketing summaries
Instructor's Solution Manual for Global Marketing Eighth Edition by Svend Hollensen
New
-
Test Bank for Global Marketing 8th Edition by Svend Hollensen isbn-9781292251806 All Chapters Covered
- Exam (elaborations) • 180 pages • 2025 New
-
- $17.49
- + learn more
Test Bank for Global Marketing 8th Edition by Svend Hollensen isbn-9781292251806 All Chapters Covered 
 
Here is the list of chapters from "Global Marketing," 8th Edition by Svend Hollensen: 
Part I: The Decision Whether to Internationalize 
1.	Global Marketing in the Firm 
2.	Initiation of Internationalization 
3.	Internationalization Theories 
4.	Development of the Firm’s International Competitiveness 
Part II: Deciding Which Markets to Enter 
5.	Global Marketing Research 
6.	T...
complete summary of the book global marketing made for the subject international marketing at Fontys IB Eindhoven
Do you also write study notes yourself? Put them up for sale and earn every time your document is purchased.
-
Class notes International Marketing MKTE401 Hollensen, ISBN: 9781292251806
- Class notes • 19 pages • 2023 New
-
- $8.89
- + learn more
This is my notes on International Marketing course. This is the Marketing perspective when you decide to enter a certain market - how you are going to be aware of the customer or consumer's insights and painpoints.
-
Summary Global Marketing by Svend Hollensen, International Branding Exam Year 4 (2020/2021
- Summary • 67 pages • 2020 New
-
Available in package deal
-
- $11.36
- 17x sold
- + learn more
Extensive summary of the Global Marketing book by Svend Hollensen for the International Branding exam in year 4. 

Included chapters are (only relevant theory stated for the exam):
Chapter 1
Chapter 2
Chapter 3
Chapter 4
Chaper 8
Chapter 9
Chapter 10
Chapter 11
Chapter 12
Chapter 14
Chapter 16
Chapter 17
Global Marketing - Market Strategies 
 
Notes from Global Marketing - Hollensen
This bundle consists of two summaries of the two main books for the International Branding specialization course.
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