Consumer Behavior
Michael G. Solomon
9781292153100
Samenvatting boek Consumer Behavior 2018
Michael Solomon (2018) Consumer Behavior: Buying, Having, and Being, Global Edition
ISBN: 9781292153100
SILVER Member since 2 year ago
101 documents sold
Summary (Entire Course): CM2062 Consumer Behaviour & Marketing Action
A full summary of the course CM2062 Consumer Behaviour & Marketing Action, including all chapters required for reading from Solomon (2017), articles and all lecture notes (examples included).
Member since 1 year ago
27 documents sold
Consument en Marketing Tussentoets 1 22-2-18
This summary is written for the course Consumer and Marketing (formerly Marketing 2). It is a summary for the first interim test (22-2-18). Chapters 2 - 6, 8 from the book are discussed.
Member since 3 year ago
181 documents sold
Consument & Marketing samenvatting - Tussentoets 2 Hoofdstuk 7, 9 & 11
This summary contains all the core material and core concepts for the Consumer & Marketing section of chapter 7.9 & 11 (intermediate test 2)
Member since 3 year ago
4 documents sold
Summary Consumer Behavior CH1,4,5,6,7,8,9,10. By Solomon & Michael R.
This extensive, but simply written summary of the book Consumer Behavior will lead you through the topics in a logical way and will help you to understand the topics being discussed. The summary is filled with illustrations that clarify the theories and models per chapter. By reading this summary only, there is no need to read the book in order for you to pass the exam. Good luck!
Member since 4 year ago
71 documents sold
Summary Consumer Behavior CH1,4,5,6,7,8,9,10. By Solomon & Michael R.
This extensive, but simply written summary of the book Consumer Behavior will lead you through the topics in a logical way and will help you to understand the topics being discussed. The summary is filled with illustrations that clarify the theories and models per chapter. By reading this summary only, there is no need to read the book in order for you to pass the exam. Good luck!
Member since 4 year ago
71 documents sold
Volledige samenvatting Consument en Marketing Tussentoets 1. Hfst 2t/m6 en 8.
The complete summary of chapters 2 to 6 8, for the first intermediate test of Consumer & Marketing. Clear summary with all concepts and models.
Member since 3 year ago
4 documents sold
Consumer Marketing Midterm 1 2018 - Terminologie & samenvatting
Consumer Marketing Midterm 1 2018 - Terminology & summary
Member since 1 year ago
1 documents sold
Practice Exam Consumer Behavior, by Solomon and Michael R. CH1 - 8.
This practice exam of the book "Consumer Behavior: Buying, Having, Being" by Solomon & Michael R, questions you about the most important topics of CH1 to CH8. The questions are formulated the same as can be expected during the exam and will help you learn about the most important topics. Meanwhile, the practice exam makes you aware of the silly differences that are hidden within the theories and models. Includes questions and answers.
Member since 4 year ago
71 documents sold
Practice Exam Consumer Behavior, by Solomon and Michael R. CH1 - 8.
This practice exam of the book "Consumer Behavior: Buying, Having, Being" by Solomon & Michael R, questions you about the most important topics of CH1 to CH8. The questions are formulated the same as can be expected during the exam and will help you learn about the most important topics. Meanwhile, the practice exam makes you aware of the silly differences that are hidden within the theories and models. Includes questions and answers.
Member since 4 year ago
71 documents sold
