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Thesanketsharma

Hi Friends, I am an MBA graduate with distinction who wants to help my juniors by sharing my notes.

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Business Communication

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Objectives: To train students to enhance their skills in written as well as oral Communication through practical conduct of this course. This course will help students in understanding the principles & techniques of business communication. Course Contents Unit I Theory of Communication: Nature, Importance and Role of Communication; The Communication Process; Barriers and Gateways to Communication. (10 Hours) Unit II Forms of Communication (a) Written Communication: Principles of Effective Writte...

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  • Class notes
  •  • 200 pages • 
  • by thesanketsharma • 
  • uploaded  21-07-2017
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Strategic Management

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Nature of Strategic Management: Concept of Strategy; Vision Mission, Goals and Objectives; External Environmental Analysis; Analyzing Companies Resource in Competitive Position; Mintzberg’s 5Ps of Strategy; Strategic Management Process, Corporate Governance . (10 Hours) Unit II Strategy Formulation: External Environmental Analysis; Analyzing Companies Resource in Competitive Position- Concept of Stretch, Leverage and Fit; Strategic Analysis and Choice, Porter’s Five Forces Model, Concept of...

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  • Class notes
  •  • 96 pages • 
  • by thesanketsharma • 
  • uploaded  21-07-2017
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Financial Derivatives

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Objective: The course aims at providing detailed understanding of the characteristics and applicability of financial derivatives along with the relevant regulatory framework.

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  •  • 5 items • 
  • by thesanketsharma • 
  • uploaded  17-07-2017
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Introduction to Financial Derivatives

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Financial Derivatives: An Introduction to Financial Derivative Markets; Past and Present, Concept, Purpose and Types of Financial Derivative Instruments; Forwards, Futures, Options, Swaps, and Other Derivatives; Weather Derivatives, Energy Derivatives and Insurance Derivatives. Hedgers, Arbitrageurs and Speculators. Difference between Exchange Traded and OTC Derivatives.

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  • Class notes
  •  • 15 pages • 
  • by thesanketsharma • 
  • uploaded  17-07-2017
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Services Marketing

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This course aims at enabling students to apply marketing concepts and principles to the unique challenges and opportunities of services marketing to create customer value. Course Contents Unit I Introduction to Services Marketing: Meaning and Nature of Services Growing Importance of Services Sector; Classification of Services and Marketing Implications; Services Marketing Management Process. (10 Hours) Unit II Understanding Consumer Behavior in Services; Consumer Decision Making in Services, ...

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  • Class notes
  •  • 97 pages • 
  • by thesanketsharma • 
  • uploaded  17-07-2017
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