SCORE SPHERE

MBA 706 REVISED EXAM 2025/2026 GRADED A+ QUESTIONS AND 100% ANSWERS Consumer Behaviour - the study of how individuals, groups and organizations select, buy, use, and dispose of goods, services, ideas or experiences to satisfy their needs and wants. What Influences Consumer Behaviour? - Cultural Factors Social Factors Personal Factors Cultural Factors - Culture Subculture Social Class Social Factors - Reference Groups Family Reference Groups - include all groups that hav...

MBA 706 MIDYEAR EXAM 2025/2026 GRADED A+ QUESTIONS AND 100% ANSWERS Define Targeting - The process of identifying customers for whom the company will optimize its offering. Define Mass Marketing - The firm ignored segment differences and goes after the whole market with one offer Targeted Marketing - Sell different products to all the different segments of the market One-to-one approach - Each market segment comprises a single customer Mass Customization - The ability of a comp...

MBA 706 MIDTERM EXAM 2025/2026 GRADED A+ QUESTIONS AND 100% ANSWERS Marketing Program - a plan that integrates the marketing mix to provide a good, service, or idea to prospective buyers market penetration strategy - is the least risky strategy, as it seeks to sell existing products and services to current market market development strategy - introduce existing products to new markets product development strategy - seeks to create new products (outside of the firm's area of ...

MBA 706 FINAL EXAM 2025/2026 GRADED A+ QUESTIONS AND 100% ANSWERS Product Life Cycle - introduction, growth, maturity, decline Most product life cycles are portrayed as bell-shaped curves Four key assumptions of product life cycle - • Products have a limited life. • Product sales pass through distinct stages, each posing different challenges, opportunities, and problems to the seller. • Profits rise and fall at different stages of the product life cycle. • Products requ...

MBA 706 EXAM 2025/2026 GRADED A+ QUESTIONS AND 100% ANSWERS An organization must have key objectives that define... - The aims that any strategy attempts to fulfill (its strategic intent) The rationale behind the company's existence usually comes in the form of a __________________ and is meant to act as a guiding light to all personnel within the organization - Mission statement An organization's mission statement is: - The guiding light to its employees and the foundatio...

MBA 706 EXAM 3 2025/2026 GRADED A+ QUESTIONS AND 100% ANSWERS Culture - a way of life among a group of people; the behaviours, beliefs, values, and symbols that they accept, generally without thinking about them, and that are passed along by communication and imitation from one generation to the next. Reference Group - all the groups that have a direct or indirect effect on a person's beliefs, decisions, and behaviour - family the most influential one Opinion Leader/Influencer ...

Product - _______ is the most essential decision in the 4Ps because it is what the consumer is receiving in the exchange. Intangibility - The extent to which you have something concrete Experience Marketing - Consumers ar buying the experience broadly - Define competition ___________ Product Mix - A company's product lines Breadth - Number of product lines. For example, Frigidaire sells refrigerators, washers, dryers, ranges, etc. Depth - Number of products in a line

LIFE SPAN DEVELOPMENTAL PSYCHOLOGY COMPREHENSIVE 2027 GRADED A+ QUESTIONS WITH 100% CORRECT ANSWERS EXAM NEW EDITION Developmental Psychology - The study of changes and transitions that accompany physical growth or maturation. Fertilization - In humans, this process occurs in the fallopian tube of the female when a sperm unites with an egg or ovum and travels to the uterus. The zygote (fertilized ovum) then goes through 3 stages of gestation. The 3 Stages of Gestation - 1. Germ...

LIFE SPAN DEVELOPMENTAL PSYCHOLOGY COMPREHENSIVE 2025 GRADED A+ QUESTIONS WITH 100% CORRECT ANSWERS EXAM NEW EDITION Developmental Psychology - The study of changes and transitions that accompany physical growth or maturation. Fertilization - In humans, this process occurs in the fallopian tube of the female when a sperm unites with an egg or ovum and travels to the uterus. The zygote (fertilized ovum) then goes through 3 stages of gestation. The 3 Stages of Gestation - 1. Germ...

LIFE SPAN DEVELOPMENTAL PSYCHOLOGY COMPREHENSIVE 2024/2025 GRADED A+ 80 QUESTIONS WITH 100% CORRECT ANSWERS EXAM NEW EDITION Developmental Psychology - The study of changes and transitions that accompany physical growth or maturation. Fertilization - In humans, this process occurs in the fallopian tube of the female when a sperm unites with an egg or ovum and travels to the uterus. The zygote (fertilized ovum) then goes through 3 stages of gestation. The 3 Stages of Gestation - ...