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Customer Analytics Lectures summary
This is a very comprehensive and overall summary of the lectures from Customer Analytics subject MSc Marketing Management and Marketing Analytics that gives the student a very big insight into this world of analyzing data. Besides the summaries of the lectures, there are also additional personal notes from lectures that help the student understand better the concepts
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This is a very comprehensive and overall summary of the lectures from Customer Analytics subject MSc Marketing Management and Marketing Analytics that gives the student a very big insight into this world of analyzing data. Besides the summaries of the lectures, there are also additional personal notes from lectures that help the student understand better the concepts
Customer Analytics Lectures summary