Customer Analytics
Tilburg University (UVT)
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Complete summary of the course Customer Analytics, including notes from lectures and tutorials and examples (in italics)
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Summary Customer Analytics 2022/2023 - All Lectures and Web Clips
- Summary • 48 pages • 2022
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Summary of all the lectures and web clips for the course Customer Analytics. Not in a bullet-list type of way so you have to figure everything out yourself, but in clear, concise language. This file contains all the material discussed in the lectures and web clips.
A clear summary of the lectures by George Knox of Customer Analytics, as part of the MScs Marketing Analytics/Management. Including an overview of the symbols and formulas used
Summary of Customer Analytics course.
Hereby my summery of Customer Analytics in semester 4 of the schoolyear 2016-2017. The seven lectures and weblectures are discussed in this summary in English.
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Customer Analytics, Slides + Notes, JIT and Papers for EXAM
- Package deal • 2 items • 2016
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This document includes:
1. Notes and Slides all lectures (1-10)
2. JIT Assignments with answers (3)
3. Summary of the obligatory papers (1-8, last paper misses).


Please note that the last paper misses since I was not able to find the correct version. However, it was discussed rather detailed in lecture 9.
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Customer Analytics, Summary Obligatory Papers (1-8, last paper misses)
- Summary • 23 pages • 2016
- Available in package deal
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Summary of the obligatory papers (1-8, last one misses) from the course Customer Analytics. This document contains rather compact summaries of papers 1-8. Please note that the last paper is not included since I was not able to find the correct version of the paper (only one with 64 pages...). However, luckily this paper was discussed in the lectures rather detailed.
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