Gycc

2x sold

Summary of all the compulsory literature of the course Marketing Management (BT1203) of the International Bachelor of Business Administration. Consist of the mandatory readings from week one: the marketing environment, week two: market research, competitive analysis, consumer behaviour, week three: segmentation & targeting, week four: positioning & pricing strategy, week five: product, branding strategy, channel strategy and week seven: marketing communication strategy & neuromarketing

Summary
• 63 pages •
by gycc •
uploaded 2020

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Erasmus Universiteit Rotterdam • Marketing Management

IBCOM YEAR I - TERM IV (ICC & CTI)

$14.09

3x sold

Consists of summaries of the courses ICC (CM1010) & CTI (CM1007), for the first year, term four of IBCoM. Includes all the compulsory literature - chapters and articles.

Package deal
• 2 items •
by gycc •
uploaded 2020

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IBCOM YEAR I - Communication Technologies and their Impacts (CM1007) • Summary
IBCOM YEAR I - Intercultural Communication (CM1010) • Summary

IBCOM YEAR I - Intercultural Communication (CM1010)

4x sold

Summary of all the compulsory literature of the course Intercultural Communication (CM1010) of the International Bachelor of Communication and Media. Includes chapters 1, 2, 4, 6, 7, 8 of Piller's book 'Intercultural Communication: a critical introduction and all the articles from the authors: Essed & Trienekens, Dervin, Martin & Nakayama, Johansson & Thelander, Fitzgerald, Sterkenburg & Knoppers, Kuipers & De Kloet, Yin, Asante, Miike & Yin and El Helou & Zeid.

Book & Paket-Deal
Summary
• 58 pages •
by gycc •
uploaded 2020

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IBCOM YEAR I - Communication Technologies and their Impacts (CM1007)

0x sold

Summary of all the compulsory literature of the course Communication Technologies and their Impacts (CM1007) of the International Bachelor of Communication and Media. Includes all the articles and chapters from the authors: Fisher & Wright, Winner, Brock, Groot Kormelink & Costera Meijer, Loiperdinger & ELzer, Casteltrione, Morozov, Hamari, Sjoklint & Ukkonen, Morrison & Gomez, Roberts & Koliska and Breuer & Bente.

Package deal
Summary
• 39 pages •
by gycc •
uploaded 2020

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IBCOM YEAR I - Media Systems in Comparative Perspective (CM1008)

3x sold

Summary of all the compulsory literature of the course Media Systems in Comparative Perspective (CM1008) of the International Bachelor of Communication and Media. Includes chapters of Hallin & Mancini book's (1) 'Comparing Media Systems: Three Models of Media and Politics (2014)' and (2) 'Comparing Media Systems Beyond the Western World (2012)'. Complemented with two articles of Perusko & Nechushtai.

Book
Summary
• 51 pages •
by gycc •
uploaded 2020

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IBCOM YEAR I - Communication as a Social Force (CM1009)

2x sold

Summary of all the compulsory literature of the course Communication as a Social Force (CM1009) of the International Bachelor of Communication and Media. Includes all the articles from the authors: Hjarvard, Campus, Stromback, O'Neill, Doyle, Cottle, Huiberts, Bratich, Ouellette, Madden, Ibrahim, Deuze and Rocamora.

Summary
• 44 pages •
by gycc •
uploaded 2020

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Erasmus Universiteit Rotterdam • Communication as a Social Force

Nederlands schoolexamen vwo - Literatuurgeschiedenis 1900 - Heden

$7.04

7x sold

Samenvatting van de Nederlandse Literatuurgeschiedenis: 1900 - Heden ter voorbereiding voor het schoolexamen 6vwo Nederlands. De behandelde literatuur is op chronologische volgorde en belangrijke begrippen, schrijvers en boeken zijn gemarkeerd. Gebruik gemaakt van het leerboek 'Nieuw Nederlands 5/6 vwo' en persoonlijke aantekeningen.

Book
Summary
• 14 pages •
by gycc •
uploaded 2020