Fleurmachielsen

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18 items

Summary Business Information Systems Management - 1BV20

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Summary of chapters 1,2,3,4,8,9,10, and 11 of the book Enterprise Systems For Management, by Motiwalla & Thompson (2nd Edition), and six additional readings including the following articles: - Pearson& Saunders – Strategic Management of Information Systems – 5th Edition - Chapter 2 - Asad – Five Forces vs. Resource Based View – A Comparison - Westerman, George, Didier Bonnet, and Andrew McAfee – The Nine Elements of Digital Transformation - Weill, Peter – Don’t just lead, govern: H...

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  •  Book
  • Summary
  •  • 31 pages • 
  • by fleurmachielsen • 
  • uploaded  13-10-2020
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Summary mandatory articles 1ZV20

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Summary for mandatory articles 1ZV20. Includes a summary of the following articles: • Jeff Bray: Consumer Behaviour Theory: Approaches and Models • Bloch, Peter H. and Marsha L. Richins (1983), “A theoretical model for the study of product importance perceptions,” Journal of Marketing, 47, 69-81. • Wikipedia: Mere Exposure Effect • Hoyer, MacInnis, and Pieters - Low effort choice • Peter and Olson - Means-end chain • Kardes, Cline, and Cronley - Heuristics • Wänke, Michaela, G...

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  • Summary
  •  • 17 pages • 
  • by fleurmachielsen • 
  • uploaded  30-03-2020
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Summary USE Learning Line: Quality of Life - Explorative course - 0SEUA0

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Summary for the explorative course of USE learning line 'Quality of Life'. The summary consists of a summary of the following articles: - Brey, P.A.E. (2012). Well-being in philosophy, psychology and economics. In P.A.E. Brey, A.R. Briggle, and E.H. Spence (Eds.), The Good Life in a Technological Age (p. 15-34), New York/London: Routledge. - Communication technology and psychological well-being: Yin, Yang, and the golden mean of media effects by George Rodman and Katherine g. Fry in Technology a...

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  • Summary
  •  • 27 pages • 
  • by fleurmachielsen • 
  • uploaded  30-03-2020
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