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English Summary Fundamentals of Marketing , ISBN: 9780198748571 Marketing HAN
- Summary • 41 pages • 2022
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Summary of chapters 1,2,4,5,6,8 and 10 from the book fundamentals of marketing. The structure is constructed by the learning objectives per chapter. The italicized paragraph right after the objective announcement is the short summary of the covered materials and the answer to the learning objectives.
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Summary Micro Business Environment - Marketing - Chapters 1, 2, 4, 5, 6, 7, 10 of The Fundamentals of Marketing
- Summary • 90 pages • 2022
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This summary contains information about the Micro Business Environment (Marketing) lectures of Fontys University of Applied Sciences. Summary of Chapters 1, 2, 4, 5, 6, 7, and 10 of the book Fundamentals of Marketing. ISBN/EAN 8571
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Micro environment marketing & management
- Summary • 28 pages • 2021
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This document contains a summary of the book fundamentals of marketing and the class powerpoints for the classes micro marketing and micro management. 
 
These notes were made for my own exam earlier this year. All credits for the information go to the book and the lecturers
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Summary of Ch 1-2-4-5-6-7 of Fundamentals of Marketing
- Summary • 14 pages • 2021
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A summary of the book fundamentals of marketing chapter 1-2-4-5-6-7. This book is used for the IB studies at Fontys
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Fundamentals of Marketing - Paul Baines Chapter 1-7 Summary
- Summary • 10 pages • 2020
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Beknopte samenvatting en oefenvragen van het boek Fundamentals of Marketing van Paul Baines, de eerste 7 hoofdstukken. Voor het tentamen van Marketing Principles, jaar 1 Creative Business aan de Hogeschool Utrecht.
EN: Brief summary questions of the first 7 chapters of the book Fundamentals of Marketing (Paul Baines).
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Marketing
- Summary • 41 pages • 2020
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- $5.98
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This is a summary of chapters 1-7 of the book Fundamentals of Marketing. It is a clear, detailed English summary with which I passed my exam in 1 try. It covers things like the 7P's, market orientation, sustainable marketing, meso, macro, and micro environments, Pestle model, Porter's 5 forces, Boston Box, Swot analysis, Ansoff's growth matrix, customer acquisition process, market segmentation, positioning and the 3 levels of a product. It contains pictures, graphs, and examples to get a bett...
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Marketing Environment
- Study guide • 4 pages • 2019
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A brief explanation of what is marketing environment and strategies that need to be done and used by the organisation or company to achieve their marketing goals
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Introduction to Marketing Communications Pt 2
- Class notes • 3 pages • 2019
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Available in package deal
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- $7.10
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Introduction to Marketing Communications, including the Communications Mix
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Introduction to Marketing Communications Pt 1
- Class notes • 4 pages • 2019
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Available in package deal
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- $7.10
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An introduction to marketing communications, including the communications mix
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Introduction to Buyer Behaviour
- Class notes • 2 pages • 2019
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Available in package deal
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- $7.10
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This document is an introduction to buyer behaviour. It includes transactional marketing, relationship marketing, psychology of customers, purchase motivations, personality theories and more.
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