Unit 5 Marketing Travel and Tourism Products and Services

this three piece assignment is based on carrying out research for a business opening in the local area it is a strong piece of work including the distinction grade

in this assignment I was required to create a promotional campaign plan for a local business opening I had created a pet friendly café. this is a part of the travel and tourism marketing unit and covers grades P5 P6 M4

In P3 I describe the marketing mix of a selected travel and tourism organisation. In M2 I explain how the 4ps work together. In D1 I analyse the marketing decisions within a selected travel and tourism organisation in relation to the marketing mix of the organisation and the factors that will have influenced these decisions.

In this assignment I have outline the background and concepts of marketing. I have also review the factors influencing marketing decisions using examples from different travel and tourism organisations. Lastly I have explain how factors have influenced marketing decisions in relation to a selected travel and tourism organisation.

This PowerPoint is focused on the marketing of travel and tourism

Unit 5 - Marketing Travel and Tourism Products and Services P5 - Plan a promotional campaign for a selected travel and tourism organisation to achieve stated objectives M4 - Explain how the planned promotional campaign would enable the objectives to be met

This assignment is worth 4 grades within the unit with the complete pack I have achieved a distinction grade with no re-works needed overall with all my assignments I have achieved D* D* D for the 2 academic years.

D1 analysing the marketing decisions within a selected travel and tourism company Company ethos-social responsibility-product- emissions of plane Virgin media along with some other airlines have taken the use of carbon emissions to heart and have started to do things about it, carbon emisssions pollute our air daily with the amounts of planes flying to different places. ‘Virgin Media has a large and growing footprint across the UK. For every kilowatt hour we use in our technical sites, litres ...

Unit 5 - Marketing Travel and Tourism Products and Services P2 - review the factors influencing marketing decisions using examples from different travel and tourism organisations M1 - Explain how factors have influenced marketing decisions in relations to a selected organisation