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Disruptive Technologies
Disruptive Technologies 
A disruptive technology is ️" an innovation that improves a product or service in ways that the market 
does not expect (such as digital photography) typically by being lower priced or designed for a different 
set of consumers (USB drive) or a different market place altogether..." 
A disruptive process ️- "often outperform the traditional ways of working and give the adopting 
company a competitive advantage due to superior performance or lower cost" (JIT, ...