COM2602 Integrated Organisational Communication
University of South Africa (Unisa)
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Final Exam
- Exam (elaborations) • 16 pages • 2025
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Knowledge and attitudes towards marketing objectives, corporate and brand positioning, strengths and weaknesses of marketing tools, stakeholder priorities, key messages and the integration and evaluation of communication efforts through marketing communication.
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Assignment 1
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Strategic decision-making is when decisions are made according to a company's goals or mission statement. When choices are made that are aligned with the company’s objective, managers become out-of-the-box thinkers as they consider future scenarios that may or may not happen.
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COM2602 Assignment 1 Semester 2 - 2023
- Exam (elaborations) • 10 pages • 2023
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COM2602 Assignment 1 Semester 2 - 2023 
 
QUESTION 1 
COMMUNICATION IN THE ORGANISATION 
 
1.1You are a manager at Ngwanango Communications, an organisational 
communications teaching and training firm based in Pretoria. You are tasked with introducing the Organisational Communication chapter to first year student, giving an overview of what organisational communication is, and its constituent fields. 
 
While preparing your presentation slides name and discuss each of the five fields and prov...
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COM2602 Assignment 1 Semester 2 2023 (CORRECT ANSWERS)
- Other • 13 pages • 2023
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COM2602 Assignment 1 Semester 2 2023 (CORRECT ANSWERS) 
 
QUESTIONS ASKED: 
 
ASSIGNMENT 01: WRITTEN ASSIGNMENT 
DUE DATE: Check online for the due date 
*** COMPULSORY FOR EXAMINATION ADMISSION *** 
Mark allocation for Assignment 01 
Question 1 25 marks 
Question 2 25 marks 
Question 3 25 marks 
Question 4 15 marks 
Technical presentation 10 marks 
TOTAL 100 marks 
Assignment 01 Technical presentation requirements 
• Your assignment MUST include the following technical aspects: 
• a cover ...
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COM2602
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