Introduction to Research in Marketing
Tilburg University (UVT)
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Intro. to Research in Marketing Package deal: Summary R assignment codes
- Package deal • 2 items • 2024
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This package deal includes all lectures with notes and screenshots including an practice exam. Furthermore, the package also contain the R codes for the assignments for the statistical analyses of:
- ANOVA
- Linear Regression
- Logistic Regression
- Cluster Analysis
- Factor Analysis
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Intro. To Research in Marketing Spring R Codes Assignments
- Summary • 15 pages • 2024
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This document includes all the necessary codes to pass the assignments for R for the course Introduction to Research in Marketing. Each week the assignments differ in different versions, however only small indicated changes need to be made in the coding in the first few steps to cover the different versions of the assignment or only a different number needs to be read from the output.
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Intro. To Research in Marketing Spring Summary
- Summary • 73 pages • 2024
- Available in package deal
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- $7.18
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This summary of Introduction to Research in Marketing includes all lectures with notes as well as a practice exam at the end of all the notes and lectures. 
- lecture 1: exploratory data analysis, sampling, framework errors 
- lecture 2: ANOVA 
- lecture 3 & 4: Linear Regression 
- lecture 5: Logistic Regression 
- lecture 6: Factor Analysis 
- lecture 7: Cluster Analysis 
- Practice Exam, including answers
Complete summary of Introduction to Research in Marketing at Tilburg University 2023/2024
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Samenvatting - Introduction to Research in Marketing (328050-M-6)
- Summary • 70 pages • 2024
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In-depth summary of all the lectures of Introduction to Research in Marketing in clear language. I've also explained all the important concepts with examples from the course. 
Good luck with your (re)exams!
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Brief summary of all IRM 2023 2034 lectures at Tilburg University
- Summary • 24 pages • 2023
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- $7.78
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Brief summary of the Introduction to Research in Marketing lectures. The topics covered are (in order): data exploration & visualization, ANOVA, linear regression, logistic regression, factor analysis and cluster analysis. The structure of the lectures has been maintained to make it easier to study. In addition, a lot of work is done with color and tables to keep the summary as brief as possible.
Samenvattingen voor zowel Brand Management, Channel Management en Rntroduction to Research in Marketing voor 12 euro.
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Samenvatting - Introduction to Research in Marketing
- Summary • 49 pages • 2023
- Available in package deal
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- $7.18
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Dit is een samenvatting van het vak introduction to research in marketing. De volgende 6 onderwerpen zijn samengevat: ANOVA, linear regression, factor analyse, cluster analyse, multiple regression en conjoint analyse.
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Summary of All Lectures + Practice Materials
- Summary • 26 pages • 2023
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- $7.10
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In this document you will find a full overview of everything that is mentioned in the lectures and lecture slides (plus examples in italics) and other relevant materials mentioned on Canvas!
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Summary: Lectures IRM - Introduction to research in marketing (passed the first time!)
- Summary • 30 pages • 2023
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- $5.93
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Summary of all the lectures for the course introduction to research in marketing 
 
Aims to provide a clear overview of the most important topic in a comprehensive way
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