Guest lecture Samenvattingen, Notities en Examens

This summary includes all obligatory course materials: - Full textbook Persuasive Advertising by Scott Armstrong - Chapters 5, 6 and 8 from Marketing Communications: A European Perspective by Pelsmacker - Chapters 1, 2, 4, 6 and 7 from Effective Advertising: Understanding When, How, and Why Advertising Works by Tellis - Articles from Goldenberg This summary also includes the most important lecture notes. Notes from the guest lecture are NOT included. Good luck with the exam! :)

An extensive summary of all mandatory papers and guest lectures of the course Sustainable Finance & Value Creation (323081-M-6). Each paper covers the research question, hypotheses, data collection, methodology, results, and an overall conclusion.

This is a summary of all the lectures of the course "Digital Organisation", lectured in the 3rd bachelor TEW by Professor Alexander Naessens. It is based on the slides used in the lectures and the lecturer's explanation. The guest lecture from KMPG is also included. Version December 2023

De slides in een overzichtelijke samenvatting, aangevuld met uitgebreide notities van alle colleges en gastcolleges. Ook de Europese actualiteit ('topkcal issues') aan het begin van de les zijn begrijpelijk samengevat. Voor het vak 'Institutions and Policy of the European Union' door professor Wouter Wolfs. De gebruikte taal is Engels. The slides in a clear summary, supplemented by comprehensive notes of all lectures and guest lectures. The European 'topical issues' at the beginning of class...

Extensive summary of all mandatory papers inclusing results and guest lectures given in the year 2022/2023.

Full documentation of lecture notes for all parts of the course Sustainable Finance and Value Creation. Including mandatory papers. Including practice questions (without answers). Some parts were guest lectures, these are left out.

Summary of all the slides, guest lectures and classic readings. Class given by B. Cassiman. Business engineering/TEW at KULeuven.

Notes of all lectures, including Bernd's and guest lectures, written in nov-dec 2023 for the course Corporate Social Responsibility, part of the minor Business Administration: Managing Strategy and Marketing, at the University of Amsterdam

All the lecture material that will be on the exam. There are no guest lectures in here, because we don't have to study that for our exam.

Very detailed lecture summaries, including Guest lectures. With my summary I had scored a 8.5 on the test. I did not have enough time to summarize lecture 2 and 10. However, I included a written summary to help you understand this lecture. Guest lecture 2 and 4 are also included by a written summary. Lecture 1, 7 and Guest lecture 3 are included with a detailed summary and written back up notes, since these were challanging lectures. 1 Practice exam is included with answers.