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Samenvattingen Marketing Management
Philip Kotler - ISBN: 9780273718567
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Bekijk alle 16 samenvattingen van Marketing Management, geschreven door Philip Kotler. De samenvattingen van Marketing Management op Stuvia zijn geschreven door studenten of docenten, waardoor je de inhoud van het studieboek makkelijker en sneller begrijpt. Door de samenvatting te vinden die perfect bij jouw leerstijl past, wordt studeren een stuk eenvoudiger.
Meest verkochte samenvattingen voor Marketing Management
These are questions and answers to Mid-Term exams for Principles of Marketing (MKT 1000), this will assist you to; a. Explain the concept of marketing and its function in society. b. Explain the marketing planning process, market segmentation, and the development of the key elements of a marketing strategy. c. Identify critical factors affecting the behavior of consumers and commercial/ organizational buyers. d. Describe the process of market research and various marketing research methods. e. E...
- Antwoorden
- • 8 pagina's •
These are questions and answers to Mid-Term exams for Principles of Marketing (MKT 1000), this will assist you to; a. Explain the concept of marketing and its function in society. b. Explain the marketing planning process, market segmentation, and the development of the key elements of a marketing strategy. c. Identify critical factors affecting the behavior of consumers and commercial/ organizational buyers. d. Describe the process of market research and various marketing research methods. e. E...
summary of MBA 214 chapters from the book Marketing Management Kotler Keller
- Samenvatting
- • 5 pagina's •
summary of MBA 214 chapters from the book Marketing Management Kotler Keller
ch 7 summary form marketing management
- Samenvatting
- • 6 pagina's •
ch 7 summary form marketing management
ch 6 developing pricing strategies and programs
- Samenvatting
- • 7 pagina's •
ch 6 developing pricing strategies and programs
ch 3 tapping into global markets
- Samenvatting
- • 5 pagina's •
ch 3 tapping into global markets
Defining Marketing for the 21st Century With activities included.
- Overig
- • 11 pagina's •
Defining Marketing for the 21st Century With activities included.
Designing and Managing Integrated Marketing Communications With activities included.
- Overig
- • 8 pagina's •
Designing and Managing Integrated Marketing Communications With activities included.
Designing and Managing Integrated Marketing Channels With activities included.
- Overig
- • 10 pagina's •
Designing and Managing Integrated Marketing Channels With activities included.
Developing Pricing Strategies and Programs
- Overig
- • 11 pagina's •
Developing Pricing Strategies and Programs
Setting Product Strategy With activities included.
- Overig
- • 8 pagina's •
Setting Product Strategy With activities included.
Heb jij documenten die matchen met dit boek? Verkoop het en verdien geld aan je kennis!
Nieuwste samenvattingen van Marketing Management
These are questions and answers to Mid-Term exams for Principles of Marketing (MKT 1000), this will assist you to; a. Explain the concept of marketing and its function in society. b. Explain the marketing planning process, market segmentation, and the development of the key elements of a marketing strategy. c. Identify critical factors affecting the behavior of consumers and commercial/ organizational buyers. d. Describe the process of market research and various marketing research methods. e. E...
- Antwoorden
- • 8 pagina's •
These are questions and answers to Mid-Term exams for Principles of Marketing (MKT 1000), this will assist you to; a. Explain the concept of marketing and its function in society. b. Explain the marketing planning process, market segmentation, and the development of the key elements of a marketing strategy. c. Identify critical factors affecting the behavior of consumers and commercial/ organizational buyers. d. Describe the process of market research and various marketing research methods. e. E...
MBA 702 is an advanced course designed to provide students with a deep understanding of marketing management in complex and dynamic market environments. The course explores advanced marketing strategies, consumer behavior, market segmentation, and the integration of marketing efforts into a company's broader strategy. Students will gain insights into creating and implementing marketing plans for organizations to achieve competitive advantage.
- Tentamen (uitwerkingen)
- • 11 pagina's •
MBA 702 is an advanced course designed to provide students with a deep understanding of marketing management in complex and dynamic market environments. The course explores advanced marketing strategies, consumer behavior, market segmentation, and the integration of marketing efforts into a company's broader strategy. Students will gain insights into creating and implementing marketing plans for organizations to achieve competitive advantage.
Consumer Decision making process is a very important topic from the subject of marketing management
- Presentatie
- • 8 pagina's •
Consumer Decision making process is a very important topic from the subject of marketing management
Defining Marketing for the 21st Century With activities included.
- Overig
- • 11 pagina's •
Defining Marketing for the 21st Century With activities included.
Designing and Managing Integrated Marketing Communications With activities included.
- Overig
- • 8 pagina's •
Designing and Managing Integrated Marketing Communications With activities included.
Designing and Managing Integrated Marketing Channels With activities included.
- Overig
- • 10 pagina's •
Designing and Managing Integrated Marketing Channels With activities included.
Developing Pricing Strategies and Programs
- Overig
- • 11 pagina's •
Developing Pricing Strategies and Programs
Setting Product Strategy With activities included.
- Overig
- • 8 pagina's •
Setting Product Strategy With activities included.
Analyzing Consumer Markets With activities included.
- Overig
- • 12 pagina's •
Analyzing Consumer Markets With activities included.
Description: INCLUDES Some or all of the following - Supports different editions ( newer and older) - Answers to problems & Exercises. in addition to cases - Outlines and summary - Faculty Approved answers. - Covers ALL chapters.
- Tentamen (uitwerkingen)
- • 266 pagina's •
Description: INCLUDES Some or all of the following - Supports different editions ( newer and older) - Answers to problems & Exercises. in addition to cases - Outlines and summary - Faculty Approved answers. - Covers ALL chapters.
Heb jij documenten die matchen met dit boek? Verkoop het en verdien geld aan je kennis!
Waarom studeren met boeksamenvattingen op Stuvia?
Relevantie, efficiëntie en gemak. Dat zijn belangrijke elementen tijdens het studeren of het voorbereiden voor een vak, examen of tentamen. Studeren met behulp van samenvattingen, die gekoppeld zijn aan het ISBN-nummer van jouw (studie)boek, is relevanter dan ooit. Jouw medestudenten of (bijles)docenten delen hun kennis om jou te helpen in de voorbereiding op jouw examens. Zoek het ISBN-nummer van je studieboek en je weet zeker dat je de juiste samenvatting koopt. Zo kom je niet voor verrassingen te staan tijdens je tentamens.
Alle samenvattingen op Stuvia zijn geschreven door studenten die het examen al hebben gemaakt, docenten die de stof doceren of professionele uitgevers. Hierdoor kun jij er op vertrouwen dat je de lesstof makkelijker begrijpt én dat de samenvatting alle elementen bevat die worden getoetst in het examen. Zoek het boek dat je moet bestuderen op via het ISBN-nummer en kies de beste samenvatting van het studieboek.