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Test Bank for International Marketing (4th Asia-Pacific Edition) by Kotabe et al.
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    Test Bank for International Marketing (4th Asia-Pacific Edition) by Kotabe et al.

  • This is a comprehensive test bank for the 4th Asia-Pacific edition of "International Marketing" by Kotabe, Marshall, Ang, Griffiths, Roberts, Voola, and Helsen. It provides multiple-choice and assessment questions covering key global marketing concepts, including the impact of social media, online marketplaces, global consumer behavior, and international supply chain dynamics. It is an essential resource for students and educators focusing on marketing strategies within the Asia-Pacific region a...
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