Customer experience management
Vrije Universiteit Amsterdam (VU)
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MSc Marketing VU_ CEM and MS_Period 2
- Package deal • 2 items • 2025
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- $17.35
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This bundle contains both documents for period 2 of the MSc Marketing study (specialization Brand and Customer Management). Both documents are everything you need to pass the courses and the exams. They contain detailed transcripts of all lectures in easy-to-understand words and a lot of examples. I passed CEM with an 8.5 and MS with an 8.
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Customer Experience Management Summary (passed with 8.5)
- Summary • 30 pages • 2025
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This document is everything you need to pass the Customer Experience Management course and exam. It contains detailed transcripts of all lectures in easy-to-understand words and a lot of examples. I got an 8.5 in this exam and was very well prepared with this document. I hope it can help someone else as well!
Master Marketing bundel specialisatie Brand & Customer Management
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Bundle Master Marketing - specialization Brand & Customer Management
- Package deal • 6 items • 2025
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This bundle contains clear and concise summaries for all exams of the Master Marketing program at VU Amsterdam 2024-2025. 
- Consumer Marketing (period 1)
- Customer & Marketing Analytics (period 1)
- Customer Experience Management (period 2)
- Marketing Strategy (period 2)
- Brand Management (period 4)
- Experimental Research (period 4)
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Customer Experience Management lectures summary 2024/2025
- Class notes • 61 pages • 2025
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- $9.93
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This summary covers both lectures and key research papers, ensuring you’re fully prepared for the exam. MSc Marketing: course customer experience management (CEM). Exam grade: 8.6
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Summary - Customer Experience Management (E_MKT_CEM)
- Summary • 104 pages • 2025
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- $15.52
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This summary provides notes from all lectures, including extra examples to clarify the theories. At the end, you’ll find a recap, which summarizes the key points of each lecture and answers the main questions. Additionally, the document contains summaries of all required literature, giving you everything you need in one place. Perfect for studying efficiently and going into your exam well-prepared! I used this summary and received a 7.3.
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Bundle Period 2 - Marketing Strategy and Customer Experience Management
- Package deal • 2 items • 2024
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- $24.54
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This bundle offers a comprehensive summary of key concepts from the Marketing Strategy and Customer Experience Management courses, integrating lecture notes, knowledge clips, and relevant articles.
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Customer Experience Management - 2024
- Summary • 62 pages • 2024
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- $17.20
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Passed the exam with a 8,3. 
 
 
This summary combines lecture notes with relevant articles, focusing on key concepts from the Customer Experience Management course. It provides an overview of the main principles discussed in class, alongside detailed analyses of specific articles. Each article is examined with attention to the focus points indicated by the professor. The summary aims to provide a comprehensive understanding of customer experience strategies and their practical applications.
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Bundle Period 2 - Master Marketing Vrije Universiteit Amsterdam (2024/2025)
- Package deal • 2 items • 2024
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- $22.14
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This bundle includes clear and easy-to-read summaries for the courses in Period 2: Marketing Strategy & Customer Experience Management. All summaries are written simply and include all the essential information to help you prepare effectively!
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Customer Experience Management summary - easy to understand (2024/2025)
- Summary • 113 pages • 2024
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- $12.77
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This summary covers everything you need for the Customer Experience Management (CEM) exam in 2024. It includes: preparation readings, notes from lectures and guest lectures. 
 
Everything is explained as simply and clearly as possible to make studying easier for you!
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