Productions

BUAS

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Events as a strategic marketing tool by Gerritsen and van Olderen Events as a strategic marketing tool by Gerritsen and van Olderen
  • Summary

    Events as a strategic marketing tool by Gerritsen and van Olderen

  • This document is a summary of chapter 2, 8 and 9 of the book 'Events as a strategic marketing tool' written by Gerritsen and van Olderen.
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Creativity in Business (chapters 3, 5, 6) Creativity in Business (chapters 3, 5, 6)
  • Summary

    Creativity in Business (chapters 3, 5, 6)

  • Summary of Creativity in Business, the creative process, with the converging and diverging process.
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Project Management - Grit (chapters 1, 2, 3, 5, 6, 7, 11) Project Management - Grit (chapters 1, 2, 3, 5, 6, 7, 11)
  • Summary

    Project Management - Grit (chapters 1, 2, 3, 5, 6, 7, 11)

  • Summary of Grit's book Project management. Chapter 1, 2, 3, 5, 6, 7 and 11.
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Project Management - Verhaar (chapter 7) Project Management - Verhaar (chapter 7)
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