Hubspot Social Media Marketing Certification
Exam Questions and Answers
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Terms in this set (41)
Which of the following is Social media helps you send better emails.
NOT a benefit of having a
social media strategy?
True or false? A buyer True
persona is as important as
business objectives when
developing a social media
strategy.
Which network has the Pinterest
longest life for a piece of
content?
On which social network Twitter
should you share content
most frequently?
Fill in the blank: Instagram Drive traffic and engagement
stories are a great way to
_____________.
To aid search, track campaigns, and to influence the
Why are hashtags helpful?
creation of user-generated content
, A hard look at the data from all your social accounts
What is a social media
and the social conversations about your brand and
audit?
your competitors
Which of these KPIs Sharing and retweets
demonstrate likes or favorites
engagement? Choose all
that apply.
Which KPI is most likely to to reach
be a vanity metric?
True or False? In social False
media, a service level
agreement (SLA) refers to
how much time passes
between when a customer
reaches out and when the
company responds.
What is the biggest Getting executive buy-in for social ideas
challenge that most social
media practitioners have?
Why would you want a To identify individuals who have the biggest following
service to help you and high social clout
manage and discover
influence?
What do senior leaders Competitive advantage, customer satisfaction, and
care about when it comes return on investment
to your social media plan?
Choose all that apply
What should you do to Position your program
secure executive buy-in if
you're starting a social
media project and don't
have a past campaign to
use as a benchmark?
Exam Questions and Answers
Save
Terms in this set (41)
Which of the following is Social media helps you send better emails.
NOT a benefit of having a
social media strategy?
True or false? A buyer True
persona is as important as
business objectives when
developing a social media
strategy.
Which network has the Pinterest
longest life for a piece of
content?
On which social network Twitter
should you share content
most frequently?
Fill in the blank: Instagram Drive traffic and engagement
stories are a great way to
_____________.
To aid search, track campaigns, and to influence the
Why are hashtags helpful?
creation of user-generated content
, A hard look at the data from all your social accounts
What is a social media
and the social conversations about your brand and
audit?
your competitors
Which of these KPIs Sharing and retweets
demonstrate likes or favorites
engagement? Choose all
that apply.
Which KPI is most likely to to reach
be a vanity metric?
True or False? In social False
media, a service level
agreement (SLA) refers to
how much time passes
between when a customer
reaches out and when the
company responds.
What is the biggest Getting executive buy-in for social ideas
challenge that most social
media practitioners have?
Why would you want a To identify individuals who have the biggest following
service to help you and high social clout
manage and discover
influence?
What do senior leaders Competitive advantage, customer satisfaction, and
care about when it comes return on investment
to your social media plan?
Choose all that apply
What should you do to Position your program
secure executive buy-in if
you're starting a social
media project and don't
have a past campaign to
use as a benchmark?
