2025/2026
Which of the following is considered to be the most important reference group? - Answers
Family
An autocratic leadership style would be likely to result in.. - Answers employees who act as
followers.
Following __________, it is common for firms to outsource the most routine and mundane tasks
to an outside company. - Answers job redesign
Billy's favorite part of his job is the chance to meet and socialize with others working on the
same film crew. Billy is at which level of Maslow's hierarchy? - Answers Esteem
Reinforcement theory is based on the assumption that... - Answers individuals will act in a way
that results in rewards.
Which of the following is not considered to be part of the marketing environment? - Answers
Technology
Which of the following is an example of a primary drive? - Answers The desire for food
Joseph says, "There are two ways to do everything: my way and the wrong way." Based on this
comment, Joseph is a(n)... - Answers autocratic leader
No matter how well the football team plays, they will win few games because they are in a
league that consists mainly of stronger and larger schools. Expectancy theory predicts that the
football team's motivation will be low due to... - Answers high performance-to-reward
expectations.
Willie says, "I love volunteering at Big Brothers. It's great to see the happiness on a boy's face
when I take him to a ball game or read a book with him." Willie's motivation is... - Answers
intrinsic.
Which of the following is an example of an internal/primary source of information? - Answers
Studies conducted by the marketing research department
Which of the following is not part of the marketing mix? - Answers Market
In the original Hawthorne studies, Western Electric engineers found that... - Answers increased
lighting and decreased lighting both improved performance.
Julian wastes a lot of time at work. His boss, Brittney, makes him stay after hours until all of his
tasks are complete. Brittney is using... - Answers Theory X.
Frederick Herzberg proposed that job satisfaction and job dissatisfaction... - Answers each
, existed on a separate scale.
In 1994, IBM began a program to allow some workers to work from home. This reduced facility
costs and increased employee flexibility and morale. This program is an example of... - Answers
telecommuting.
Julie likes her generous hourly pay at the housecleaning firm where she works, but hates the
boring, repetitive, dead-end nature of her job. Julie's job gives her - Answers satisfaction and
dissatisfaction
Which of the following steps in the marketing research process includes sampling? - Answers
Designing the research study
Which of the following is not a major type of market? - Answers Niche
Which of the following is not a characteristic of the way organizations purchase goods and
services compared to the way consumers purchase goods and services? - Answers
Organizations are less likely to involve trained specialists
Which of the following is not relevant for formulating objectives? - Answers They are all relevant
Which of the following is not a part of the definition of leadership? - Answers Coercion and force
Which of the following is the psychological factor that involves the awareness of cues or stimuli?
- Answers Perception
In participative management, workers __________. Employee empowerment calls for workers to
__________. - Answers provide input to decision makers; make decisions
Information about which of the following aspect of competitors' operations is considered to be
the least important? - Answers Advertising agencies used
Which of the following is not a component of a new product philosophy? - Answers Involve only
R&D when developing new products
Which pricing objective is the most important of the performance pricing objective? - Answers
Maximizing net profit
Which of the following involves a wholesaler pooling small lots of products into larger lots? -
Answers Concentration
Which of the following type of sales promotion is directed to both consumer and business
buyers? - Answers Samples
Which of the following risk/profit scenarios is most likely to result in a new product being
successful? - Answers Low risk/high profit