Associates Exam questions with 100%
correct answers
what action do businesses want customers to take if engagement is their objective? - ANS
✔✔Like a post
a business wants to set up a split test, at what level should they choose this option? - ANS
✔✔campaign level
what is the difference between reach and impressions? - ANS ✔✔impressions = how many
times an ad appeared on screen
Reach = an estimation of how many people saw the ad
what is pixel custom coversion? - ANS ✔✔an event that a business can define to collect
information about actions taken on its website
3 primary uses if a Facebook business page - ANS ✔✔connect with customers
connect with potential employees
have an online storefront
2 Facebook solutions that enable businesses to communicate privately and instantly with
customers - ANS ✔✔whatsapp
messenger
A business only has high-quality photos as creative assets. It's interested in testing video ads but
doesn't have resources to create them. What solution should the business try? - ANS ✔✔a
slideshow
correct answers
what action do businesses want customers to take if engagement is their objective? - ANS
✔✔Like a post
a business wants to set up a split test, at what level should they choose this option? - ANS
✔✔campaign level
what is the difference between reach and impressions? - ANS ✔✔impressions = how many
times an ad appeared on screen
Reach = an estimation of how many people saw the ad
what is pixel custom coversion? - ANS ✔✔an event that a business can define to collect
information about actions taken on its website
3 primary uses if a Facebook business page - ANS ✔✔connect with customers
connect with potential employees
have an online storefront
2 Facebook solutions that enable businesses to communicate privately and instantly with
customers - ANS ✔✔whatsapp
messenger
A business only has high-quality photos as creative assets. It's interested in testing video ads but
doesn't have resources to create them. What solution should the business try? - ANS ✔✔a
slideshow
