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Business Analytics exam test quiz and answers graded A+

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Business Analytics exam test quiz
and answers graded A+
Information - ANS✅✅data that have been organized so that they have meaning and value to the
recipient



Unstructured data - ANS✅✅has no predefined format, making it more difficult to collect, process,
and analyze.

examples: photos, images, text files, email, texts, tweets, Facebook posts, recommendations,
ratings, reviews, audio files such as phone recordings, video files (e.g., Youtube), satellite imagery,
closed-circuit television recordings (e.g., security camera footage), PowerPoint presentations, blogs,
and sensor data



structured data - ANS✅✅has well defined formats and usually resides in relational databases

example: name, address, state, phone number, social security number, zip code



Data Accuracy, Data Integrity, Data Completeness - ANS✅✅What are criteria for data quality?



Data Cleaning - ANS✅✅the process of detecting and then correcting or deleting incomplete,
corrupt, inaccurate, irrelevant records from a data set



POS (point of sale) - ANS✅✅organizations capture data from each customer purchase with their
______ system



Sensor Data - ANS✅✅Data collected from Fitbit is an example of:



Quantitative Data - ANS✅✅can be measured , has units, and can be mathematically analyzed

examples: feet, dollars, units



Qualitative Data - ANS✅✅can be categorized or counted

example: zip codes, area codes, yes or no questions

, Clickstream Data - ANS✅✅are those data that visitors and customers produce when they visit a
Web site and click on hyperlinks



Social Media Data - ANS✅✅the data collected from individuals activity on social media websites,
including Facebook, Twitter, LinkedIn, and numerous others



Population - ANS✅✅the set of all objects, items, or individuals that pertain to a business problem



Biased Sample - ANS✅✅- if subjects are chosen to favor certain outcomes

- it included voluntary and convenience sampling



1. Point of Sales

2. Clickstream data

3. Social Media Data

4. Sensor Data

5. Surveys

6. Experiments

7. Observations

8. Interviews - ANS✅✅What are the types of data collection?



Unit price

Total amount of all purchases

Sales taxes

Payment method

Time stamp

Name of the clerk - ANS✅✅5 examples of data collected by point of sales systems



allow us to make unbiased inferences about the population because the process ensures that every
element of a population has the same probability of being chosen

simple random, cluster, systematic, and stratified - ANS✅✅What is probability sampling?

Name the Four Methods

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