EXAMINATION TEST 2026 QUESTIONS WITH
SOLUTIONS GRADED A+
◉ customer loyalty. Answer: Having a positive attitude toward a product
or brand, which induces supportive behavior from the customer
◉ Brand Trust. Answer: The willingness of the average consumer to rely
on the ability of the brand to perform its stated function
◉ personal selling. Answer: A type of selling that uses person-to-person
interaction to sell products and services
◉ Conversion rates. Answer: Percentage of prospective customers who
take a specific action you want
◉ sales forecast. Answer: The process of estimating future sales
◉ operational budget. Answer: A plan for expenditures required to
maintain the functioning of a business venture or public organization
, ◉ Profitability. Answer: The ability of a company to use its resources to
generate revenues in excess of its expenses
◉ product-market fit. Answer: the degree to which a product or service
satisfies the demands of the market
◉ Corporate Structure. Answer: An organizations different departments
or business units within a company to achieve it's overall mission and
goals
◉ Functional structure. Answer: An organization structure that groups
employees according to the specialized or similar set of rules or tasks
◉ Modular structure. Answer: Divides the business into small, tightly
knit strategic business units (SBUs),which focus on specific elements of
the organizational process
◉ Strategic Business Unit (SBU). Answer: profit center which focuses
on product offering and market segment
◉ Value chain. Answer: The process or activities by which a company
adds value to a product, including production, marketing, and the
provision of after-sales service.