Fundamentals of Business Analytics
Exam 2026 Questions and Answers
Business Analytics - Correct answer-- is the action of transforming data into
effective business decision.
- A schematic method of processing data to make a good business decision.
Business Analytics - Correct answer-A process of transforming data into action
through analysis and insights in the context of organizational decision making and
problem solving.
Pricing - Correct answer-- setting prices for consumer and industrial goods,
government contracts, and maintenance contracts
Customer segmentation - Correct answer-- identifying and targeting key customer
groups in retail, insurance, and credit card industries
Merchandising - Correct answer-- determining brands to buy, quantities, and
allocations
Location - Correct answer-- finding the best location for bank branches and ATMs,
or where to service industrial equipment
©COPYRIGHT 2025, ALL RIGHTS RESERVED 1
, Social Media - Correct answer-- understand trends and customer perceptions; assist
marketing managers and product designers
Pre-Industrial Era - Correct answer-- When production time was done manually,
before machines were formerly introduced and scale of production was given less
importance.
- Data was recorded on a manual basis either in books or in ledgers, but was not
thoroughly engaged in making business decision.
Industrial Era - Correct answer-- Machines and scale of production were
revolutionizing the manufacturing industry.
- Took careful note of the data that was flowing.
- Usage of data was limited for selected internal decision making only because
there was no technology available to share data.
Digital Era - Correct answer-- During the 1970s, computers were widely used in
large organization.
- Computers were primarily used to store data and perform simple analysis, known
as Business Intelligence (BI).
Business Intelligence (BI) - Correct answer-Facilitated the collection, management,
analysis and reporting of data.
©COPYRIGHT 2025, ALL RIGHTS RESERVED 2
Exam 2026 Questions and Answers
Business Analytics - Correct answer-- is the action of transforming data into
effective business decision.
- A schematic method of processing data to make a good business decision.
Business Analytics - Correct answer-A process of transforming data into action
through analysis and insights in the context of organizational decision making and
problem solving.
Pricing - Correct answer-- setting prices for consumer and industrial goods,
government contracts, and maintenance contracts
Customer segmentation - Correct answer-- identifying and targeting key customer
groups in retail, insurance, and credit card industries
Merchandising - Correct answer-- determining brands to buy, quantities, and
allocations
Location - Correct answer-- finding the best location for bank branches and ATMs,
or where to service industrial equipment
©COPYRIGHT 2025, ALL RIGHTS RESERVED 1
, Social Media - Correct answer-- understand trends and customer perceptions; assist
marketing managers and product designers
Pre-Industrial Era - Correct answer-- When production time was done manually,
before machines were formerly introduced and scale of production was given less
importance.
- Data was recorded on a manual basis either in books or in ledgers, but was not
thoroughly engaged in making business decision.
Industrial Era - Correct answer-- Machines and scale of production were
revolutionizing the manufacturing industry.
- Took careful note of the data that was flowing.
- Usage of data was limited for selected internal decision making only because
there was no technology available to share data.
Digital Era - Correct answer-- During the 1970s, computers were widely used in
large organization.
- Computers were primarily used to store data and perform simple analysis, known
as Business Intelligence (BI).
Business Intelligence (BI) - Correct answer-Facilitated the collection, management,
analysis and reporting of data.
©COPYRIGHT 2025, ALL RIGHTS RESERVED 2
