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MNG4804 ASSIGNMENT 3 SEMESTER 2 2025

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MNG4804 ASSIGNMENT 3 SEMESTER 2 2025 The journey through the core themes of this assignment from market entry and strategic portfolio decisions to internal controls and cultural intelligence reveals a powerful, unifying insight: succeeding in international business is a complex, integrative endeavour that defies one-dimensional solutions. The case of MTN in Iran demonstrates that market entry is a strategic calculus balancing opportunity against regulatory and political risk, a decision forever haunted by potential trade-offs in control and profitability. Similarly, the motives for divestment and acquisition illustrate that a firm's international presence is not static but must be dynamically managed, with strategic retreats often being as crucial as aggressive expansions. Internally, the CEO's role in harmonising accounting and control systems is shown to be the bedrock upon which transparent, accountable, and efficient global operations are built, turning administrative complexity into a source of competitive advantage. Ultimately, however, even the most brilliant strategy and robust systems can falter without cultural fluency. The examination of Sino-African relations powerfully concludes that in our globalised world, economic success is inextricably linked to the ability to navigate the nuanced "designs for living" that define different societies. Therefore, the modern multinational enterprise, or the nation engaging with global partners, must be a hybrid entity: part economist, part strategist, part systems architect, and part anthropologist. It is the synthesis of these diverse capabilities the strategic, the operational, and the cultural that ultimately forges a path to resilient and responsible global success.

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Educating the world for a better change

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Educating the world for a better change

, Elite Academic Institute 068 053 513 262 1185



Table of Contents
Introduction ................................................................................................................. 4

1. Foreign market entry modes ....................................................................................... 4


2. Using relevant international business theories, justify the major motives behind
divestment. Conversely, under what circumstances will acquisition be a logical strategic
approach in an international business context? (20 marks) ............................................ 13


3. You are appointed as chief executive officer (CEO) of a company involved in international
business. Explain how you will consider the differences in accounting standards and control
systems of the various countries you will be involved with. (20 marks) ............................ 17


4. “Culture is a system of values and norms that are shared among a group of people, those
when taken together constitute a design for living” (Hill, 2023: 673). Given this citation,
clarify how insights into Chinese values and norms could enhance Africa’s response to
Chinese business practices. (20 marks) ........................................................................ 21


Conclusion ................................................................................................................. 24


References ................................................................................................................. 25




Educating the world for a better change

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