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Brick- and-mortar - 🧠 ANSWER ✔✔The presence of a physical storefront
and face-to-face customer experience.
Closeout stores - 🧠 ANSWER ✔✔Off-price stores that offer an assortment
of brand-name merchandise at a significant discount off the the
manufacturer's price
Commercial cue - 🧠 ANSWER ✔✔Advertising message that impacts
purchase decisions
convenience stores - 🧠 ANSWER ✔✔These stores aim at providing their
customers a convenient shopping experience. These general merchandise
stores are easily accessible, small in size, with quick shopping and easy
checkout.
, corporate chain - 🧠 ANSWER ✔✔A company that operates multiple stores
under common ownership, and usually has centralized decision-making.
Demographics - 🧠 ANSWER ✔✔Quantifiable information about customer
such as household size, income, education, occupation, and place of
residence.
Department stores - 🧠 ANSWER ✔✔These stores offer good service and a
broad variety and assortment of products of mid-to-high quality.
Direct selling - 🧠 ANSWER ✔✔Salespeople contact customers directly in a
convenient location, often at a customer's home; demonstrate product
benefits; take orders; and deliver the products or perform the services.
Discount stores - 🧠 ANSWER ✔✔These retailers offer a broad variety of
merchandise, limited service, and low prices.
Distribution channel - 🧠 ANSWER ✔✔The chain of businesses through
which a good or service passes until it reaches the end customer.
Diverse shopper - 🧠 ANSWER ✔✔This buyer is hard to predict or to
understand. He shops in many different places and is not obviously
influenced by any one retail element.